"To establish a genuine connection with your customers, it's imperative to convey that you comprehend their needs and will deliver precisely what they require. It's about offering a transparent and trustworthy relationship, where accountability is paramount.”

In today’s episode of The Shape Of Work podcast, we have Deepanker Mahajan, Co-Founder and CEO of CoverYou. He boasts a rich work history spanning more than fifteen years, commencing with his tenure at Citifinancial Consumer Finance. Subsequently, he contributed his expertise to esteemed organizations including ICICI, Bharti AXA, SecureNow, and JLT Independent. Deepankar’s entrepreneurial journey is a wealth of insights for anyone interested in customer relationship management, particularly in the insurance industry.

In this episode, hear firsthand, how Deepanker cultivates trust and transparency in his interactions and successfully handles industry challenges and trends. He also shares his perspective on the transformative effects of the recent pandemic on the industry.

Episode Highlights

• Importance of customer relationship management in the insurance industry
• The growth of the insurance industry in India
• The growth of India’s insurance industry
• Why is it important to create a sense of belongingness for employees?

Follow Deepanker on Linkedin

Produced by: Priya Bhatt
Podcast Host: Archit Sethi

About Springworks:

Springworks is a fully-distributed HR technology organisation building tools and products to simplify recruitment, onboarding, employee engagement, and retention. The product stack from Springworks includes:

SpringVerify— B2B verification platform

EngageWith— employee recognition and rewards platform that enriches company culture

Trivia — a suite of real-time, fun, and interactive games platforms for remote/hybrid team-building

SpringRole — verified professional-profile platform backed by blockchain, and

SpringRecruit — a forever-free applicant tracking system.

Springworks prides itself on being an organisation focused on employee well-being and workplace culture, leading to a 4.8 rating on Glassdoor for the 200+ employee strength company.