When it comes to AI, there are only two paths we can take. Embrace, adapt and leverage it to the benefit of our businesses. Fear it or refuse to use it and get left behind. There’s a lot of fear around AI, but once we see what it can do, we’ll realize just how much of a game changer it can be for our businesses. 

 

AI isn’t just another tool. In the right hands, it can become a lifetime employee that allows us to do a lot more in business and marketing. On top of that, being AI-proficient instantly differentiates us from other agents in the eyes of the consumer. 

 

But there’s an important aspect of AI a lot of people miss - training it to sound like us. The more time we put into this, the more value we can extract out of it. 

 

What are the key changes we need to make in our approach to AI? What tools should we leverage in our businesses? Is the fear around AI justified? 

 

In this episode, I’m joined by the creator of the world’s first AI certification for real estate agents, Nick Krem. He talks about all the possibilities of AI and how to use it well. 

Stop looking at Chat GPT as a tool, look at it as your lifetime employee. -Nick Krem

 

Three Things You’ll Learn In This Episode 

 

-It’s just generative AI 

There’s a lot of fear around what AI can do, but the truth is the tools we have right now are nowhere near Terminator levels. What’s the critical difference between the AI we have and what we see in the movies? 

 

-Spend less time behind a computer

If you use AI the right way, it makes your business more efficient. How does this allow us to spend more time on our clients? 

 

-All the ways agents can leverage AI

From following us around on the internet and the ability to chat with documents to scaled personalized video, what are the things we can do with AI?

 

Guest Bio 

Nick Krem is renowned in the real estate industry as a trailblazer, innovator, and visionary. Today, he is the founder and operator of the Krem Institute of Artificial Intelligence, a groundbreaking institution that provides the world’s first AI certification for real estate agents. Krem’s remarkable journey to his current position is a testament to resilience, passion, and an unwavering entrepreneurial spirit. Connect with Nick on LinkedIn or follow him on Instagram.