While the topic of carbon sequestration is hot in the streets, recent Farm Journal research indicates that only 3.32% of growers surveyed are currently enrolled in a non-governmental carbon market. But while enrollment stays lean, interest does continue to rise, with 55% of growers surveyed confirming they plan to participate over the next three years.

In this episode of The Future. Faster, Tom and Sally discuss the recurring, but yet unanswered questions that are creating hesitancy among growers. How will the industry support the tedious data collection lift? Will the program payment cover the costs of the practice change, creating a positive ROI? Can growers participate if they conducted a practice before enrolling in a carbon program?

Plus, Patrick Reed, Vice President of Sales at La Crosse Seed, joins us to to share how to effectively plan for and manage cover crops, the appropriate way to evaluate ROI on cover crops and some overarching pros and cons that Nutrien Ag Solutions crop consultants and grower customers should be aware of.

Visit futurefaster.com to learn more. We'll have new episodes every other week, so make sure to subscribe in your favorite podcast app.