Today’s episode is very special for me, as we’ve just celebrated our 5 year business birthday! It's been a wild ride, but one of the absolute best things I've ever done.

 As I’ve been reflecting on all that I’ve learned so far, I thought I would share the 5 key lessons I’ve learned with you, so you have the best chance at success in your own business

1. Who You Surround Yourself With Matters

We all hear this, and it can sound cliche - but I know firsthand how powerful surrounding yourself with the right people is. While it's crucial to create a support network of people who have a positive impact, it’s also important to find the power in letting go or moving on when things aren’t right.  I talk about how changing seasons call for a different level of support, and the importance of allowing ourselves to move on from the wrong people - swiftly and guilt-free.

2. Know Your Numbers

I get how hard this one can be, but trust me - knowing your numbers is a game-changer. I talk about the difference between revenue and profitability, and how busy doesn’t mean profitable. Remember - getting comfortable with knowing the numbers can be the difference between surviving or thriving in business.

3. Be Authentic in Your Messaging

I don't know about you, but I find the noise on social media and all the messaging constantly coming at us to be exhausting. It took a lot of hard work for me to work out how to step back from that and tune into what was really authentic to me and my messaging. I explain how I learned to be anchored to my ‘why’ and how fundamental it was for me to show up consistently as myself. My advice to you? Pause, take a step back, think about your authentic self and messaging, and stick to that.

4. Embrace the Different Seasons in Business

 For so long, I thought I needed to be consistent all day, every day, week in and week out. But the reality wasn't that. The reality was that at times, I needed to hustle and other times, I needed a break. It took me a while to learn that there are seasons in business and it's okay that sometimes we're hustling and working hard because that's the season the business is in, but there are seasons when we need to step back from that pace and have things a little more relaxed.  It's more than okay to take our rest.

5. Find Your Niche

This one is big. And I know it is, because I've experienced the power of niching firsthand. And yes, the idea of niching down can be scary, because we think it means saying no to work or shrinking our pie.

However, speaking from my own experience, the opposite is true. When we hone in and focus on who we really want to serve, we might be saying no to people who aren't aligned with us, but will have many more people finding us who are.

While there have been good times and bad, I’ve loved every minute of growing my business. I hope you take the lessons I share here as a guide to achieving authenticity and success on your own business journey.

P.s. I reveal a little something special at the end of the episode around a new offering, so make sure you tune in to find out more! 

LINKS:

The Legally Empowered Entrepreneur Masterclass Series

Check Your Legals with the Essential Legal Checklist here

Check out my Getting Paid Made Easy course here

Website:tmsolicitor.com.au

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