Craig Cooke, a trailblazer in the digital marketing space, shares insights from his book 'Business Kung Fu' and his experiences running a successful digital marketing agency for 26 years. He emphasizes the importance of discipline, strategy, and specialization in the AI era. Craig discusses the challenges and successes of running a business, the impact of accessible design tools on creativity, and the need for new advertising channels and experiences. He also highlights the importance of networking and building relationships in the agency industry. Finally, Craig shares his personal health challenges and the role of Qigong in his life.

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#DigitalMarketing #Branding #PersonalBranding #MarketingInsights #SocialMediaStrategy

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