The B2B Sales Podcast

5 steps to turning your targets into daily activity, with Thibaut Souyris


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In this episode, Thibaut shares a five-step method to transform sales goals into manageable daily activities. This guide is perfect for sales professionals looking to streamline their process and achieve consistent results, especially at the beginning of the year.

Main Topics Covered
  • Review Sales Goals: Start by defining or reviewing your monthly, quarterly, or yearly sales goals.
  • Set Conversion Rates: Understand and track key conversion rates like reply rate, meeting booked rate, and meeting held rate.
  • Add 20% Buffer: Incorporate a buffer in your calculations to account for variations and uncertainties in your sales process.
  • Run Calculations for Daily Activity: Break down your end goal into a daily activity target using your conversion rates.
  • Execute Consistently: Create a daily prospecting routine to ensure consistent effort towards achieving your goals.

Important Links
  • For more detailed guidance and access to a sales process calculator, sign up for the Tactical Selling Newsletter: Tactical Selling Newsletter

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The B2B Sales PodcastBy Thibaut Souyris

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