Dan Handford teaches that raising capital starts with being known, and the machinery behind it is a relentless, consistent set of touch points. On this episode, host Abel Pacheco and Dan talk about systems, platforms, and getting visible.
In this episode:
- The investor triad, reordered: "it's know, like, and trust. And a lot of people think the most important piece is that they need to like you or trust you, and really, it's about getting people to know you."
- Abel spent 13 years teaching trust was the apex, then conceded: "if they don't know you, how are they ever gonna like or trust you? Let's get out there and let's get more visible."
- The loop back to referrals: "know, like, trust, and then know." Visibility compounds into more capital.
- The real edge was operational: 5 to 10 touch points per investor, tracked, nurtured, never dropped.
- The takeaway: "the most trustworthy operator nobody has heard of raises nothing."
Abel Pacheco is a San Antonio real estate operator who went from 8 single family houses to a share of roughly 1,500 apartment doors, and now works as a fractional Chief AI Officer helping small and mid sized businesses put the back office on autopilot.
Go deeper and connect:
- Abel Pacheco
- 5 Talents, fractional Chief AI Officer
- The Open Door, the book
- 5 Talents commercial real estate