Share 5 tips to get you on air with your local radio station.

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September 01, 2020

5 tips to get you on air with your local radio station.

17 minutes

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Video didn't kill the radio star; it went digital instead! Robert Pittman, CEO of iHeartMedia, said, “Radio is about keeping you company, while on-demand music is about escaping from everyone else." This is why it's the perfect medium for public relations; because we want our audience to relax in our company and to engage with our work.

On this podcast, I share why radio still reaches 93% of audiences, it's role in education programmes, and 5 tips for getting ready to go on air based on my own experience both of preparing clients and being on the BBC Radio both from China and the UK.

SPEAK|Pr is for business owners to unlock the value in their business and is hosted by Jim James, the entrepreneurial PR counsel.

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