In the second of three of the Summer series of episodes of the Better Presentations More Sales podcast I’m sharing five top sales tips

Remember sales is increasingly about responding quickly, being accessible, being helpful and delivering what you say you will when someone wants to do business with you

So here are the five top sales tips:

1. Have a positive mindset which revolves around two key principles – helping not selling and listening not talking. Certainly in the B2B sector there are still many ‘salespeople’ who think the only way to success is to focus on gaining a sale and to do that they need to keep talking. Certainly on occasions that may work, but maybe it only works for short-term sales whereas we all know in the B2B sector we are usually looking not for a one-off sale for a long-term relationship when many sales are done. So focus on asking great questions, listen carefully to the answer, don’t interrupt and use the answers to steer a potential customer in the direction of the sale.
2. Help the customer to buy – check how easy it is to buy your product or service, you may be surprised by how many barriers there actually are that prevent or put off potential customers buying from you
3. When you are having sales interaction conversations aim to gather mini commitments, these are occasions when the potential client is saying yes stop you can do this by continually clarifying what the client is looking for as the sales interaction progresses
4. Have a clear agreed follow-up plan. Lots of sales fail to materialise because after the proposal has been sent there is no follow-up plan beyond ‘did you get my email?’ – ideally agree the follow-up plan during the sales conversation, and then when you do follow up add further value. Remember sales is often about momentum.
5. Respond quickly. Chances are I’ve done my research so by the time I make contact I’m keen to work with you - that keeness will quickly evaporate if you don’t respond quickly when I reach out to you. 

This is episode 228 of the Better Presentations More Sales podcast -  the previous 227 episodes are available on your usual podcast app or you can listen and download them via this link. 

To find out how more about how I can help you deliver confident, impactful, memorable and action inducing presentations in 2022 please follow this link

Before you book any training or coaching with me it is important for you to be sure that I’m the right person for you or your team so let's have a 15-20 minute informal no obligation no fee chat on Zoom. Simply click on this link to make that happen.

If you would like the chance to be sent by me a copy of

I can help you transform your business presentations, create and convert sales opportunities and win more sales pitches. Click on the links below to find out more and book a free 15-20 minute Zoom call with to discuss what you might need help with.

Presentation Training

Sales Training

15 Minute Free 'How can I help you' Zoom call

Trevor Lee Linked

Trevor Lee You Tube

My latest book: 7 Steps to Successful Presentations