In this episode, I sit down with Frazer from Petboost to talk about something that most pet business owners avoid for far too long… systems.

Not the sexy side of business. Not the logo, not the reels, not the dopamine hit of a new enquiry. The actual structure behind the scenes that determines whether you grow calmly or burn out loudly.

We unpack why so many pet care businesses feel chaotic even when they’re busy, and how a lack of documented processes is often the real bottleneck.

If your team relies on memory, if clients all get slightly different experiences, or if everything still runs through you, this conversation will hit.

Frazer shares insight into how the right software and automations remove friction, reduce human error, and create consistency across your entire operation. We talk about onboarding, recurring bookings, communication flows, staff accountability, and why relying on “I’ll remember” is not a strategy.

We also dive into the mindset shift required to step into leadership. Systems are not about being corporate or robotic. They are about protecting your time, your energy, and your standards. They allow you to scale without sacrificing quality.

If you want a business that feels stable instead of reactive, profitable instead of just busy, and structured instead of stressful, this episode will give you clarity on what needs to change.

Because success in this industry is not built on hustle. It’s built on repeatable processes that support growth long term.

You can learn more about Frazer and his software at

https://petboost.com.au

Or on Instagram @Petboost.au