Surely you don’t need insurance if you’re a small, early start up, solo business … right?

Tune into this weeks episode the hear about the not so exciting side of pet businesses, but one that is incredibly important and non-negotiable

I feel today’s ep will open a lot of minds and eyes and I can’t wait to hear your thoughts

Thinking of getting insurance after tuning in? You can get 10% off with https://www.petbusinessinternational.com.au when you use the code petindustrymentor10

And if you’re ready to take business more seriously and turn that chaos into cash - you know where to find me

This episode is for the business owners who are trying to build something long term while navigating an industry that can feel emotional, reactive and incredibly public online.

In this conversation, I talk about why professionalism online matters far more than most people realise, especially in the pet industry where trust is everything. Your social media presence is no longer just “personal”. For many clients, it becomes part of whether they feel safe handing over their animals, their house keys, and their trust.

Well, so much more has already happened since I recorded this haha

I want to share this journey with you because I want to showcase exactly what can happen when you go all in and take risks and trust and back yourself

Buying a failing grooming salon wasn’t really on my 2026 bingo card, but I’ve done it and I’m equal parts nervous and excited to show you how I turn it around and the exact steps I take

I’ll do a catch up episode in a month and we can compare starting point to 6 weeks in.

As a list, so far;

- Redid the branding as there was no public relationship with it and it was not a true reflection of the standard of work. It was childish and outdated

- Replaced some equipment to support faster work

- Started posting daily and interacting with the community (4-5 new clients already in a week)

- Decluttered the salon, cleaned it, and painted - open space IS premium

- Bought new uniforms

- Had the sun scorched front building sign quoted for replacement as it totally cheapens the facade and first impressions

- Response time for clients is up over 200%

- All abandoned bookings (cancelled) were saved apart from 1 where a dog passed away, taking abandoned bookings down by 34%

And so much more 😅😅

It’s been hard and stressful, but as someone that can see the long term payoff I say bring it on

I was recently lucky enough to inherit a wonderful team of lovely young ladies who work at the grooming salon I purchased

I have sat down in this ep and gone over exactly how I handled the initial induction so I can set the tone and standard from day one

The more transparent and honest, the easier your staff are to deal with

If you’re thinking of hiring, you can reach out to me anytime for a chat or a discovery call! Find the link in my Instagram bio or by going to

www.petindustrymentor.com

Today I sit down with my best friend and ex employee, Amy!

You are so scared to hire, but why? You don’t trust, you don’t believe anyone can do the work, you can’t find the right person, you’ve had some bad experiences …. This list goes on. At some stage, refusing the hire IS going to hold you back.

If it’s a big business you want, life changing income, and not having to drive yourself into the ground - you need internal support

Having great staff can be done, and is constantly done. Hopefully this weeks episode inspires you to trust in that

Ready to hire but not sure where to start? Book a free call with me. You can do it via my website or the link in my Instagram bio

Instagram: @petindustrymentor

Website: www.petindustrymentor.com

Everyone gets caught in the same loop of ‘to make more money and be more successful I need more clients’, however that is rarely the real issue

I’m not sure why everyone believes more clients = more income = problems solved, as usually what it means is more mess more stress and less profit if you can believe it

I dive into that exact common scenario in the pet industry and how I fix it

Ready to get serious and work together?

Book a discovery call https://calendar.app.google/BVfBYiVFC5xVAc7M6

Or head to my socials @petindustrymentor and let’s have a chat

I sat down and worked through real business problems the same way I do with my clients, in real time.

We touched on things like leads not converting, confusing services, undercharging without realising, and the small decisions that quietly hold your business back.

Instead of just telling you what to do, I gave a glimpse of how I actually think about these situations so you can start applying it to your own.

If you’ve been overthinking or feeling stuck, this will help you see things a bit clearer.

www.petindustrymentor.com or my Instagram is @petindustrymentor to get in touch

If you want help with your own business, you can book a free call with me and we’ll map out what needs to change.

Just a heads up, if you book and don’t show up without notice, you won’t get another chance. I take these calls seriously.

This episode I really call you out on your BS. So often we procrastinate and convince ourselves the basic generic tasks we have been filling our time with were important so it’s not our fault when stuff doesn’t work

Unfortunately, everything comes back to you. Whether it works or not. The choices we make, the effort we put in, the action we are willing to take and remaining accountable and realistic

If you’re sick of being stuck, reach out to me - I can help you and get you out of that rut and on your way forward

Email me at [email protected]

Or visit my website and book a free call

www.petindustrymentor.com

In this episode I sit down with pet mum and pet influencer Mitali, paw parent to Chiku the Cavoodle.

We chat all things from the first special connection to a pet, right through to the challenges of trust that come with trusting a pet professional

I questioned Mitali on exactly what is it a pet parent looks for and wants in a service provider and how she can feel supported in knowing she has chosen the right person

If you want to know how to keep booked and busy - listen to the pet parents! You can find her on Instagram @chikuthecavoodle

If you want to work with me so you can start directly connecting with what pet parents want and how to successfully sell your services to them - you know where to find me

You know I had my business and love to talk about it, I teach you guys based on the methods I used and things I learnt

But do they still work? Do I still know what I’m talking about. Absolutely.

If you follow my content you may have clued in that I started a little at home project because I’m so badly missing having more animals around + working alongside pet parents

So I had an idea, set it up, launched, first week booked out, and ran a community event and it hasn’t even been 30 days

This episode dives into it, I tell you the who/what/when/where/how and have put my money where my mouth is

That profile now has 70k views, hundred of followers, a website driving traffic, and I’m becoming publicly known after 3/4 weeks.

What I teach WORKS. You also need to apply it 🤍