What if building your own tech product didn’t require coding, a dev team, or a massive startup budget?

In this episode of As Good As You Are, I’m joined by Blessing Richardson, founder of Sayla.co, who helps service-based business owners step into the SaaS world by creating microtools—small, scalable digital products that expand your reach and generate revenue without the overwhelm of full-scale app development.

Blessing breaks down what microtools actually are, how they differ from traditional apps, and why they’re the next frontier for creative entrepreneurs who want to build smarter, not busier.

Together, we explore how service pros—like designers, coaches, and consultants—can turn their expertise into simple, high-impact tools that solve real client problems and open the door to passive income.

In this episode, we cover:

• What a microtool is (and how it compares to a full-scale app)
• How service providers can use microtools to scale beyond client work
• Real examples of non-technical founders successfully launching SaaS products
• The mindset shift required to step into the tech space with confidence
• How to know whether a microtool or app is right for your business