In this episode of our marketing podcast, we discuss how to calculate the Return on Investment (ROI) for your content marketing efforts. The discussion covers a two-step approach involving auditing and analyzing your content creation process. We cover:<ul><li>Importance of understanding the effectiveness of your content strategy in reaching the right audience and attracting leads and dream clients.</li></ul>  <ul><li>Outline of the two-step process for calculating content ROI.</li></ul>  <ul><li>Distinguishing the difference between content – expiring (e.g., social media posts) and evergreen content (e.g., blog posts, podcasts).</li><li>Using the data collected to determine the sustainability and effectiveness of your content marketing strategy.</li></ul> This process can help to calculate a content sustainability score, indicating how sustainable your content marketing approach is. A resource which aids this process and gives more insights is shared in the product description. <a href="https://www.anitadykstra.com/content-roi-score" target="_blank">FREE TOOL - REVEAL YOUR CONTENT ROI SCORE</a><a href="https://www.instagram.com/anitadykstra.co/" target="_blank">CONNECT WITH ME ON INSTAGRAM</a>

In this episode of our marketing podcast, we discuss how to calculate the Return on Investment (ROI) for your content marketing efforts. The discussion covers a two-step approach involving auditing and analyzing your content creation process. We cover:Importance of understanding the effectiveness of your content strategy in reaching the right audience and attracting leads and dream clients. Outline of the two-step process for calculating content ROI. Distinguishing the difference between content – expiring (e.g., social media posts) and evergreen content (e.g., blog posts, podcasts).Using the data collected to determine the sustainability and effectiveness of your content marketing strategy. This process can help to calculate a content sustainability score, indicating how sustainable your content marketing approach is. A resource which aids this process and gives more insights is shared in the product description. FREE TOOL - REVEAL YOUR CONTENT ROI SCORE CONNECT WITH ME ON INSTAGRAM

In this episode of our marketing podcast, we discuss how to calculate the Return on Investment (ROI) for your content marketing efforts. The discussion covers a two-step approach involving auditing and analyzing your content creation process. We cover:<ul><li>Importance of understanding the effectiveness of your content strategy in reaching the right audience and attracting leads and dream clients.</li></ul> &nbsp;<ul><li>Outline of the two-step process for calculating content ROI.</li></ul> &nbsp;<ul><li>Distinguishing the difference between content – expiring (e.g., social media posts) and evergreen content (e.g., blog posts, podcasts).</li><li>Using the data collected to determine the sustainability and effectiveness of your content marketing strategy.</li></ul> This process can help to calculate a content sustainability score, indicating how sustainable your content marketing approach is. A resource which aids this process and gives more insights is shared in the product description.&nbsp;<a href="https://www.anitadykstra.com/content-roi-score" rel="noopener noreferrer">FREE TOOL - REVEAL YOUR CONTENT ROI SCORE</a><a href="https://www.instagram.com/anitadykstra.co/" rel="noopener noreferrer">CONNECT WITH ME ON INSTAGRAM</a>

#52. 2-Step Process to Know the ROI of your Content

Tired of hustling on social media with little to show for it? Feeling overwhelmed trying to juggle client work, endless to-do lists, and still finding time to market your business? What if there was a way to grow your coaching or service-based business with LESS effort and MORE impact?

Welcome to Marketing That Leads – the ultimate podcast for coaches, course creators, and service providers who want to build a sustainable marketing machine that works 24/7.

I’m your host, Anita, a Pinterest, SEO, and blog marketing strategist who knows first-hand the power of evergreen content to drive consistent traffic, leads, and sales without relying on the social media grind.

This show is packed with actionable strategies, expert insights, and real-life examples to help you:

⭐️ Leverage Pinterest and SEO to attract dream clients on autopilot.
⭐️ Create evergreen blog content that generates traffic for years to come.
⭐️ Build marketing systems that free up your time while growing your business.
⭐️ Market your business without burning out or chasing unpredictable algorithms.

If you’ve ever asked yourself:

👉 How do I attract more leads to my email list and courses without ads?
👉 How do I use Pinterest to grow my audience and leads?
👉 How can I simplify my content marketing and still see results?
👉 How do I use evergreen strategies to build a sustainable business?

…this podcast has the answers.

Every episode dives into tips and strategies for blogging, SEO, and Pinterest marketing, so you can grow your audience, drive consistent traffic, and make sales with less stress. 

If you’re ready to ditch the hustle and embrace evergreen marketing, you’re in the right place.

Subscribe now and tune in weekly for actionable advice that will help you simplify your marketing, amplify your reach, and build a business that gives you freedom.

Ready to turn your content into a 24/7 lead-generation system? Press play on the latest episode, and let’s dive in!

⭐️ For more support and resources, visit www.anitadykstra.com

Business

Marketing

Tired of hustling on social media with little to show for it? Feeling overwhelmed trying to juggle client work, endless to-do lists, and still finding time to market your business? What if there was a way to grow your coaching or service-based business with LESS effort and MORE impact? Welcome to Marketing That Leads – the ultimate podcast for coaches, course creators, and service providers who want to build a sustainable marketing machine that works 24/7. I’m your host, Anita, a Pinterest, SEO, and blog marketing strategist who knows first-hand the power of evergreen content to drive consistent traffic, leads, and sales without relying on the social media grind. This show is packed with actionable strategies, expert insights, and real-life examples to help you: ⭐️ Leverage Pinterest and SEO to attract dream clients on autopilot. ⭐️ Create evergreen blog content that generates traffic for years to come. ⭐️ Build marketing systems that free up your time while growing your business. ⭐️ Market your business without burning out or chasing unpredictable algorithms. If you’ve ever asked yourself: 👉 How do I attract more leads to my email list and courses without ads? 👉 How do I use Pinterest to grow my audience and leads? 👉 How can I simplify my content marketing and still see results? 👉 How do I use evergreen strategies to build a sustainable business? …this podcast has the answers. Every episode dives into tips and strategies for blogging, SEO, and Pinterest marketing, so you can grow your audience, drive consistent traffic, and make sales with less stress. If you’re ready to ditch the hustle and embrace evergreen marketing, you’re in the right place. Subscribe now and tune in weekly for actionable advice that will help you simplify your marketing, amplify your reach, and build a business that gives you freedom. Ready to turn your content into a 24/7 lead-generation system? Press play on the latest episode, and let’s dive in! ⭐️ For more support and resources, visit www.anitadykstra.com

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