What makes you want to do business with a company? Is it price or product quality? Normally those factors come into play, but strong customer service is often what seals the deal.

In this next installment of The Messy Middle series, Marie Mae CEO Jillian Ryan illustrates her expectations for her brand’s customer service while starting out vs. the reality that unfolded. While customer service is about helping the customer, you can’t serve them effectively without establishing your own boundaries and respecting the limitations of the entire team. It’s also beneficial to be focused on what you can realistically achieve and what serves your overall strategy.

Topics in this episode:                                                                
- Customer service
- Guiding customers to the right product
- Setting boundaries in business
- Working with vendors
- Learning to say no
- Focusing your business

Takeaways from this episode:
- Customer service should involve actually interacting with a person who has the knowledge and power to help you when you need it.
- You and your team can’t do it all, so it’s important to establish boundaries to prevent burnout.
- If you’re saying yes to every opportunity or sale that arises, operations can become complicated and prevent you from scaling your business. You must be able to source it, systematize it, and ensure nothing is overlooked - and to serve existing customers well.
- Guide customers to where they need to go - don’t overwhelm them and offer anything and everything.
- Learn to say no. Focusing on opportunities that relate to your overall strategy and where you want to go is key; don’t stretch yourself thin for fear of losing sales.


To book a free strategy session with Jillian:
https://mariemae.com/consulting

To learn more about Marie Mae :
https://mariemae.com/

To learn more about The Good Office Podcast:
www.thegoodofficepodcast.com

Show notes and more resources:
https://thegoodofficepodcast.com/episodes/53