The Wholehearted Business Podcast

54. Compelling Content Challenge - Part 2/4 - Problem Awareness


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Do you feel like you are posting on Instagram every day, sharing your invitations in stories, people are commenting saying you are inspirational, but no one is buying? In this episode, I want to help you focus on problem awareness content, the second part of a four-part masterclass aimed at improving content creation for Instagram. I’m going to share the importance of understanding your ideal customer and shifting your messaging to address their specific pain points. Through practical examples from various niches, I explain how this approach allows for trust and enforces action by highlighting obstacles that resonate with your audience. 

Takeaways from this episode:
  • Understanding Your Audience
  • The Importance of Problem Awareness
  • Crafting Compelling Content
  • Establishing Trust Through Awareness
  • Examples of Problem Awareness Content
  • Shifting Perspectives and Positioning Yourself as the Guide
  •  

    Part 1 - 53. Compelling Content Challenge - Part 1/4 - Authority Story

     

    Connect with Kaelynn:
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    • Website - kaelynnpriest.com
    • The Greenhouse
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