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You may have heard us refer to it numerous times on our Home Tours, but what exactly is PLB’s MOAT Analysis? How did it come about and what does it do? On this episode of NOTG, Melvin Lim, Yu Rong, George and Grayce shed light on the genesis of the framework and its enduring relevance in navigating the ever-evolving property market. Additionally, they explore the potential future for Work, Live, Play in the CCR with its proposed rejuvenation.
By Melvin Lim5
11 ratings
You may have heard us refer to it numerous times on our Home Tours, but what exactly is PLB’s MOAT Analysis? How did it come about and what does it do? On this episode of NOTG, Melvin Lim, Yu Rong, George and Grayce shed light on the genesis of the framework and its enduring relevance in navigating the ever-evolving property market. Additionally, they explore the potential future for Work, Live, Play in the CCR with its proposed rejuvenation.

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