ppc.zone | New Perspectives and Insights for Digital Marketers

#55 ppc.zone February 2026: Breanne Bartlett “When a Conversion Isn’t a Win”


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Breanne Bartlett is a paid media manager who helps teams understand what their data is actually telling them and what it isn’t. She works at the intersection of Google Ads, conversion tracking, and CRMs, helping marketers optimize for real business outcomes instead of vanity wins.

You can find her on LinkedIn: https://www.linkedin.com/in/breannebartlett

For more from the February 2026 event, visit https://ppc.zone/events/ppc-zone-february-2026

PPC Zone is sponsored by Usercentrics https://consent.ppc.zone & Optmyzr https://ai.ppc.zone
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Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

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ppc.zone | New Perspectives and Insights for Digital MarketersBy Jyll Saskin Gales