Ana Kostic has been inside Google Ads, Meta and other paid platforms since 2009, long enough to stop trusting the default dashboard and start asking what a number actually means. She is Co-founder and Head of Paid Media at bigmomo in Spain, where she runs live accounts and leads the PPC team.

You can find her on LinkedIn: https://www.linkedin.com/in/anakostic/

For more from the August 2026 event, visit https://ppc.zone/events/ppc-zone-august-2026

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Dianna Huff, President of Huff Industrial Marketing, works exclusively with U.S.-based industrial manufacturers, job shops, and OEMs, typically with 30–50 employees, that lack a marketing department. Dianna founded the company in 2014 after a hugely successful 15-year run as an SEO and B2B marketing writer. Dianna is a strategic marketer and prides herself on her attention to detail.

You can find her on LinkedIn: https://www.linkedin.com/in/diannahuff/

For more from the August 2026 event, visit https://ppc.zone/events/ppc-zone-august-2026

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ppc.zone is elevating new perspectives and insights in the PPC industry

With both agency and in-house experience, Tim Jensen has managed paid media for B2B and B2C accounts of all sizes since 2010. While comfortable managing ads across all major platforms, he’s particularly intrigued with the crossover between analytics and PPC. Tim currently works as a Marketing Lead for M&T Bank.

You can find him on LinkedIn: https://www.linkedin.com/in/timothyjjensen/

For more from the August 2026 event, visit https://ppc.zone/events/ppc-zone-august-2026

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ppc.zone is elevating new perspectives and insights in the PPC industry

From Click To Closed Deal: The Missing Layer In Most Google Ads Accounts | Aashna Makin | PPC Zone June 2026

Aashna Makin makes it nearly impossible for businesses to lose money on ads. She specializes in Google and Facebook Ads for North American local service businesses, building paid media systems focused on profitable growth instead of vanity metrics. Across multiple industries, Aashna has managed and optimized over $75M+ in profitable ad spend, helping companies scale lead generation, improve conversion efficiency, and maximize revenue while minimizing wasted spend.

You can find her on LinkedIn: https://www.linkedin.com/in/aashna-makin-1bb539100/

For more from the June 2026 event, visit https://ppc.zone/events/ppc-zone-june-2026 

PPC Zone is sponsored by Two Trees PPC https://twotreesppc.com

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Control vs Automation in RSAs: Finding the Right Balance for Performance | Joe Williams | PPC Zone June 2026

Joe Williams is a Senior PPC Manager with 8+ years of experience driving profitable growth across e-commerce and B2B clients. He specialises in scaling accounts through a profit-first approach, combining hands-on execution with strategic oversight across Shopping, Performance Max, Search, and Paid Social.

You can find him on LinkedIn: http://linkedin.com/in/joseph-williams-196601aa

For more from the June 2026 event, visit https://ppc.zone/events/ppc-zone-june-2026 

PPC Zone is sponsored by Two Trees PPC https://twotreesppc.com

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Real-Time Competitor Ads and Landing Page Reconnaissance as a B2B CRO Signal | Kuda Chinhara | PPC Zone June 2026

Kudakwashe Chinhara is the founder of Agentic PPC Ads, a Google Ads consultancy serving lead-generation clients in the US, Canada and the UK. A former options trader and data scientist, Kuda brings a quantitative approach to paid search, building AI-powered systems that turn competitor and customer intelligence into conversion wins for smaller-budget accounts that cannot afford to outspend their rivals.

You can find him on LinkedIn: https://www.linkedin.com/in/kudachinhara

For more from the June 2026 event, visit https://ppc.zone/events/ppc-zone-june-2026 

PPC Zone is sponsored by Two Trees PPC https://twotreesppc.com

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ppc.zone is elevating new perspectives and insights in the PPC industry

Nikki Kuhlman has been deep in paid search since almost the start of the industry, starting in-house in 2002. She’s been at JumpFly since 2005 and is the VP of Search, managing a team of 24. She also manages B2B and B2C clients across all industries. Ecommerce clients are a specialty; she started the Feed Management division at JumpFly in 2016 because she saw the need for companies to improve their data. She’s a big proponent of looking at a client’s overall marketing strategy, not just how her “piece” of the pie is performing.

You can find him on LinkedIn: https://www.linkedin.com/in/nikkikuhlman/

For more from the April 2026 event, visit https://ppc.zone/events/ppc-zone-april-2026

PPC Zone is sponsored by Optmyzr https://www.optmyzr.com/?ref=ywu3y2m

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ppc.zone is elevating new perspectives and insights in the PPC industry

Brian Lasonde has been in the digital marketing industry for 15+ years and led paid and organic campaigns for brands such as Crest, Oral-B, Pfizer, Stetson, Tom Ford, Diesel, and Nautica. In the last 4 years he has started PPC Boost, a boutique paid media agency specializing in taking 6 and 7 figure e-commerce brands to 8 figures.

You can find him on LinkedIn: https://www.linkedin.com/in/blasonde/

For more from the April 2026 event, visit https://ppc.zone/events/ppc-zone-april-2026

PPC Zone is sponsored by Optmyzr https://www.optmyzr.com/?ref=ywu3y2m

& Usercentrics https://www.cookiebot.com/en/cookie-consent-solution-jyllsaskingales/?irclickid=VetSDXXnkxyKRtX0qWXaYXb3UkuTuJzYvw2vQE0&irpid=6576790&utm_source=partner&utm_medium=referral&utm_campaign=affiliate&irgwc=1&afsrc=1 
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& Two Trees PPC https://twotreesppc.com

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

Sarah Sal is a Facebook & LinkedIn Ads Specialist with clients such as Hootsuite & AdEspresso. With 7 figures in Facebook ads spent under her belt in 10+ years, she's run ads for companies like ClickFunnels and Strategyzer. When she started running ads for the latter, they struggled to make $0.40 for each $1 spent on ads, and she moved them to $18 for each $1 spent.

You can find her on LinkedIn: https://www.linkedin.com/in/sarah-sal-454a1460/

For more from the April 2026 event, visit https://ppc.zone/events/ppc-zone-april-2026

PPC Zone is sponsored by Optmyzr https://www.optmyzr.com/?ref=ywu3y2m

& Usercentrics https://www.cookiebot.com/en/cookie-consent-solution-jyllsaskingales/?irclickid=VetSDXXnkxyKRtX0qWXaYXb3UkuTuJzYvw2vQE0&irpid=6576790&utm_source=partner&utm_medium=referral&utm_campaign=affiliate&irgwc=1&afsrc=1 
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& Two Trees PPC https://twotreesppc.com

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

JXT Group's Menachem Ani and Inside Google Ads' Jyll Saskin Gales catch up in this live, unedited conversation. They discuss their experiences and insights in Google Ads, sharing tips and strategies for success. Topics include Performance Max, lead generation tactics, YouTube campaigns, the impact of AI on media buying, client management, PPC content creation, and more.

Follow Menachem on LinkedIn https://www.linkedin.com/in/menachemani/ 

Follow Jyll on LinkedIn https://www.linkedin.com/in/jyllsaskingales/

Learn more about PPC Zone at https://ppc.zone