A Zest For Life

59. Building Confidence and Connections on LinkedIn with Sam Rathling


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Does the very thought of posting on LinkedIn worry or scare you?

It really doesn't have to.

My guest, Sam Rathling, is a LinkedIn expert and Social Selling strategist. She helps business owners and corporate sales teams to generate leads and get results from LinkedIn.

If standing in front of the camera makes you nervous, you’re not alone. We discuss practical ways to build confidence and visibility on LinkedIn, offering strategies like practicing short, daily videos to boost your comfort levels. Sam and I deliver insights on avoiding the pitfalls of appearing too salesy in your messaging, stressing the importance of authentic engagement. The message is simple yet bold: "scared money doesn't make money." We challenge you to step out of your comfort zone and embrace genuine connections without fear.

Unlock the secrets of LinkedIn lead generation with us as we shift focus to building relationships rather than just securing sales. Discover how adopting a generous mindset can transform your approach to potential clients, making your interactions more valuable and less transactional. Sam shares tips on using LinkedIn for securing speaking gigs or hosting webinars, the importance of structured systems in sales success, on overcoming fears related to visibility and communication on the platform, emphasising the importance of building relationships and providing value. The conversation also covers practical tips for effective networking and the significance of having a giving mindset in business.

We also talk about Sam's personal journey through cancer and how it has shaped her approach to social selling on LinkedIn.

CONNECT WITH SAM

LinkedIn: https://linkedin.com/in/samrathling-linkedinexpert
Instagram: https://instagram.com/samrathling
TikTok: https://tiktok.com/@samantharathling

44 prospecting tips: https://socialselling.co.uk/44prospectingtips
100 Content Ideas: https://socialselling.co.uk/100contentideas
Complete Guide to Social Selling: https://socialselling.co.uk/completeguidetosocialselling

Sam's book recommendation: Little Voice Mastery by Blair Singer

CONNECT WITH CHARLOTTE

Website: https://www.idaretoleap.com
Instagram: https://www.instagram.com/iamcharlottecarter
LinkedIn: https://www.linkedin.com/in/iamcharlottecarter

Join us on one of our free & entry level masterclasses, energy activations and workshops: https://idaretoleap.com/events

ALIGN (Charlotte's signature programme): https://idaretoleap.com/align

Interested in working with Charlotte? Schedule your free no-obligation call here:
https://calendar.idaretoleap.com/widget/bookings/discovery-with-charlotte

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A Zest For LifeBy Charlotte Carter