<p>On today's episode I speak with Ian Crystal, the CEO of Monkey Rum and the former marketing director for Absolut Vodka, Malibu Rum and other iconic beverage brands. Ian shares his thoughts on the current trends in the spirits industry as well as key factors to consider before working for a beverage brand, investing in one, or starting your own. Hope you enjoy!  </p>

On today's episode I speak with Ian Crystal, the CEO of Monkey Rum and the former marketing director for Absolut Vodka, Malibu Rum and other iconic beverage brands. Ian shares his thoughts on the current trends in the spirits industry as well as key factors to consider before working for a beverage brand, investing in one, or starting your own. Hope you enjoy!

<p>On today's episode I speak with Ian Crystal, the CEO of Monkey Rum and the former marketing director for Absolut Vodka, Malibu Rum and other iconic beverage brands. Ian shares his thoughts on the current trends in the spirits industry as well as key factors to consider before working for a beverage brand, investing in one, or starting your own. Hope you enjoy! &nbsp;</p>

6. How to Build a Beverage Brand with Strategist, Ian Crystal

Benji Sklar is a corporate attorney based in NYC and host of the Hacking the Hustle podcast, where he interviews CEOs and industry professionals on navigating the path to going public.

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6. How to Build a Beverage Brand with Strategist, Ian Crystal

6. How to Build a Beverage Brand with Strategist, Ian Crystal

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