It's The Small Things

6. London Sock Company – Dave Pickard


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The sixth episode of this season of It's The Small Things welcomes London Sock Company co-founder Dave Pickard. In 2013, Dave and co-founder Ryan Palmer discovered that while fewer men were wearing ties to work, many still wanted to add some personality to their outfits. The pair decided that colourful, high-quality socks were the answer. Since starting the business, it's grown from a two-man band to a team of 23 with an international distribution network. This episode has advice on:

  • Building a team with a blend of experience and enthusiasm
  • The value of strong supplier relationships when you're making in one country and selling
  • How technology plays a big part in getting a simple product into customer hands
...more
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