By Chris Nddie

Sales attract customers like honey attracts bees. It's no secret that people love discounts and are more likely to shop huge when a deal is offered. However, the balance doesn't only tip in the favor of buyers. In fact, businesses can also gain more by going for a couponing campaign. It started back in 1887 when a cola giant offered the first-ever coupon. Since then, the company can be called the father of couponing.

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