Banking on Digital Growth

60) #ExponentialInsights: Creating a Sustainable Competitive Advantage w/ Matt Monge


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Physical or digital? Human or bot? Technology or customer experience? These questions pose a dangerous false dichotomy for financial institutions.

A sustainable competitive advantage over time emerges from people — human beings — who can pull together a technologically-driven solution drawn from disparate sources.

In this episode of Banking on Digital Growth, I talk with Matt Monge, the brand and marketing agency director for On the Mark Strategies. Matt helps financial brands be more human, particularly in the post-COVID digital world.

We talked about:

  • The difference between employee experience and employee engagement
  • Where people are getting stuck in digital transformation
  • How to create a competitive advantage for your financial brand
  • You can find this interview, and many more, by subscribing to Banking on Digital Growth on Apple Podcasts, on Spotify, or here.
     


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    Banking on Digital GrowthBy James Robert Lay

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