February 01, 2024

60 Million Views on a YouTube Short?! 🤯 JC Rodriguez shares his steps for creating engaging content.

58 minutes

We are so excited to welcome @itsjcrodriguez to the Cypress Room Podcast for this episode. JC is a full-time creator, making videos about personal finance for young adults. He hits the most relevant topics for that demographic: from paying for college to choosing a spouse. His entertaining interviews and lifestyle content has garnered a following of 1.4 million people across platforms. His red flag/green flag man on the street interviews went viral and he's sharing all his knowledge with us today. From creating content with a good hook, to creating goals, and content strategy- this interview is full of practical steps for any creator looking to level up their channel(s) in 2024. This is an episode you don't want to miss!

Find JC Rodriguez here:

YouTube: @itsjcrodriguez

TikTok: tiktok.com/jcrodriguez.co

Instagram: instagram.com/jcrodriguez.co

Facebook: facebook.com/itsjcrodriguez

Chapters:

Introduction 0:00Becoming a Full Time Creator 3:29

Transitioning from YouTube to TikTok 5:16

Creating Content that Hooks the Audience 7:21

Diversifying Income Streams 12:16

Returning to Long Form Content on YouTube 15:31

Partner Program for YouTube Shorts 18:02

Rates for Brand Deals 20:46

Going Deeper with Content and Creating Community 29:10

You don't have to be an expert to be successful 33:36

Behind the Scenes of Man on the Street Interviews 36:20

Advice for a new Content Creator 40:05

The Importance of Having a Support System 42:36

The Power of Networking 49:12

Favorite Things 55:26

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The Cypress Room Podcast is hosted by @ChristinaMuscari of Pretty Distressed and Meggie Honeycutt of Spark Creative. Join us in the Cypress Room we we dive deep into influencing with integrity. In a world where we often associate the term "influencer" with those who have large social followings, we believe that every single one of us has spheres of influence that matter, whether it's reaching 500k people on a social platform or just the people inside your home. True influence is not about the number of followers you have, but rather the genuine impact you make on the lives of others.

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