Business Origin Stories for Entrepreneurs, Coaches, and Leaders

60: The 8 Origin Stories Every Business Needs to Sell and Scale with Ease


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You’ve probably heard that storytelling is essential for your brand, but what does that actually mean in practice?

In this solo episode, I’m breaking down the storytelling framework I teach to clients who are building powerful, personality-driven brands.

We’ll talk about:

  1. The eight core stories every business needs
  2. Why facts alone won’t help your audience remember you, and
  3. How to shift your messaging from scattered to strategic

Whether you’re launching a virtual event, offering a new service, or simply trying to show up more clearly in your content, this episode will help you build trust, connect with the right people, and finally feel confident about what to say.

Grab a notebook. You’re gonna want to take notes on this one.

Instagram:

@amyschutte_

Work with us: www.hudsonandco.co



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Business Origin Stories for Entrepreneurs, Coaches, and LeadersBy Amy Schutte

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