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What does it take to go from bootstrapping a beauty business in your spare bedroom… to running two growing brands and leading a team of 60?

This week, I’m joined by Jen Beyers — founder of Evrmore Extensions and co-CEO of Rare Bird Beauties, a Chicago-based bridal hair and makeup agency. Jen started out doing hair for friends on the weekend and built her career one client (and one apartment salon) at a time.

Now, she’s known for both her artistry and her systems. Her companies serve hundreds of clients each year, and she’s carved out a niche that didn’t exist before by creating high-quality, color-matched extensions that solve a major pain point for stylists and brides alike.

Inside the episode, we talk about:

• How Jen spotted a gap in the market and turned it into a thriving product line
• What it really looks like to run two companies (with 60 contractors and five kids)
• Building a business with your romantic partner, and keeping work and life separate when things get hard
• The repair process that saved her co-founder relationship
• How radical candor and clear roles keep their team aligned and their vision strong
• Why business valuation matters - and what she learned the hard way

This one is full of gold for anyone navigating business partnerships, building something from scratch, or leading while holding a lot. Jen is smart, grounded, and generous, and this conversation will leave you thinking about how to grow with intention, not urgency.

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Connect with Jen:

• evrmoreextensions.com
• Instagram: @evrmoreextensions

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@amyschutte_

Work with us: www.hudsonandco.co

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What if the thing you do for fun held the key to a more aligned and sustainable business?

This week, I’m joined by Michelle Pecak: pricing expert, operations strategist, and founder of My Vibe, a business community built on healing, connection, and reciprocity. After 25 years in supply chain and pricing for billion-dollar companies, Michelle took a leap. She walked away from the boardroom to build something that didn’t just pay the bills, but actually lit her up.

In this episode, we talk about:

• How Michelle rebranded “quantum operations” to make pricing feel powerful again
• The moment she realized she was more than a cog in the corporate wheel
• Why your joy doesn’t have to be your job, but it can be your safety net
• What it means to build reciprocal business communities that nourish everyone involved
• How she blends deep operational knowledge with healing, Human Design, and intuition

Michelle’s story is a reminder that you don’t have to abandon what you’re good at to build something new. And sometimes the most secure move isn’t the most traditional one — it’s the one that lets you bring your full self to the table.

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Connect with Michelle:

• myvibecommunity.com
• Instagram: @michellepecak
• LinkedIn: @michelle-pecak

Instagram:

@amyschutte_

Work with us: www.hudsonandco.co

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When life feels too comfortable, growth can feel unnatural.

In this solo episode, I’m sharing what’s been on my mind lately: how convenience shapes the way we live, work, and lead — and what we might be missing when everything is designed to make things easier.

I’m not talking about burnout or over-efforting. I’m talking about the quiet spaces where growth gets stalled, simply because it’s unfamiliar. When we’re used to optimized routines, even small shifts can feel like massive disruptions. But that discomfort? It matters. And it’s often where something new is trying to take root.

**Inside this episode, I talk about:**

- Why transformation often feels worse before it feels better
- The hidden cost of outsourcing the “hard parts” of life
- A moment when expert advice didn’t align with my truth and what I did instead
- The 4Rs framework I use to navigate micro-transformations (especially in messy seasons)
- How to move when every part of you wants to freeze

This one’s a gentle gut check, and a reminder that sometimes the most powerful thing you can do is choose discomfort on purpose.



Come say hi on Instagram @amyschutte_. If you're listening in real time, I’m wandering through Italy, gelato in hand, and sharing the behind-the-scenes as I go.

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@amyschutte_

Work with us: www.hudsonandco.co

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What if your most ordinary, slice-of-life moments were actually the key to becoming a more magnetic storyteller?

This week I’m joined by Seth Donlin, storytelling coach, podcast guesting expert, and the kind of person who can turn a trip to the grocery store into a masterclass on authenticity. Seth teaches entrepreneurs how to turn everyday experiences into engaging narratives that build trust, connect with audiences, and convert.

He’s also one of the most thoughtful voices I’ve met when it comes to story strategy. Not just how to tell a story, but how to recognize it, refine it, and repurpose it so it lands.

Inside the episode, we talk about:

🎙 Why “relatable” stories often perform better than dramatic ones
 🎙 The difference between authenticity, transparency, and oversharing
 🎙 How Seth uses a “story seed” journal to capture and organize moments worth telling
 🎙 What to do when you don’t think you have any good stories to share
 🎙 The exact process he teaches for connecting everyday stories to business lessons (plus how AI can help)

We also explore how podcast guesting builds trust faster than almost any other marketing strategy and why preparation is the secret to sounding unscripted.

If you’ve ever wondered what makes a story powerful or want to be the kind of guest people actually remember, this one’s for you.

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Connect with Seth:

• awenaf.com
• Instagram: @seth.donlin
• LinkedIn: @sethdonlin

Instagram:

@amyschutte_

Work with us: www.hudsonandco.co

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This week, I’m joined by Katie Lantukh — messaging strategist, copywriting genius, and one of the sharpest, most thoughtful voices I know when it comes to saying the thing… without saying it like everyone else.

Katie’s one of the voices I trust most when it comes to brand messaging. She helps founders find the right words, and more importantly, the right platforms to communicate what they do in a way that feels aligned, strategic, and clear.

In this episode, we talk about:

• What “messaging” actually means (and why so many people misunderstand it)
• Why LinkedIn has become a powerful brand-building tool
• How to use AI to generate better content ideas without sounding robotic
• Katie’s favorite way to build trust on LinkedIn (even if you never send a cold DM)
• What she’s learned from posting consistently for over a year and how it changed her website, her strategy, and her referral network

We also get into the difference between thought leadership and sales copy, the surprising power of lurkers, and what it really looks like to market your business in a way that matches your energy.

Plus: Katie shares the unexpected way her business grew alongside her daughter — and why her origin story starts with pie.

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Connect with Katie:

• murphy.marketing
• LinkedIn: @katielantukh
• Instagram: @KatieLantukh
• Or check out these on-demand resources and live LinkedIn workshops

Instagram:

@amyschutte_

Work with us: www.hudsonandco.co

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What does it take to build a creative business that actually feels like you?

This week on the podcast, I’m joined by Jenny Losee, a luxury, documentary-style wedding and brand photographer whose work is both stunning and soulful. She’s photographed celebrity weddings, been featured in Vogue and People Magazine, and was recently named one of the top 30 wedding photographers in the U.S.

But what I love most about Jenny isn’t just her eye — it’s the intentional, intuitive way she moves through the world. She’s built a business that honors her creativity, energy, and the season she’s in. And she’s done it all without rushing the process or compromising what matters most.

Inside the episode, we talk about:

📸 The leap from side hustle to full-time creative
📸 How Jenny helps clients feel grounded and seen (not just styled) in front of the camera
📸 What it’s like to be a Reflector in Human Design, and why honoring her energy changed everything
📸 The mindset shifts, systems, and rituals that support her creativity
📸 Letting go of over-efforting and trusting slower seasons
📸 What it really means to build a business around intuition and joy

This conversation is full of perspective shifts, and it’s also just really fun! Jenny brings so much depth, honesty, and laughter. I know you’re going to love this one.

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Connect with Jenny:

• jennylosee.com
• Instagram: @Jennylosee_

Instagram:

@amyschutte_

Work with us: www.hudsonandco.co

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How do you create more income, impact, and integrity without burning out or selling yourself short?

In this solo episode, I’m breaking down why so many service-based entrepreneurs find themselves overworked and undervalued, and what shifts when you build a high-ticket offer that truly reflects your skill, experience, and depth of transformation.

A true high-ticket offer goes far beyond just adding a zero to your price tag. It asks you to step fully into the identity of a leader who holds clear boundaries, delivers real results, and attracts clients ready to meet you at your highest level.

Inside the episode, I share:

✨ What a high-ticket offer really is (and why it’s not just about the number)
✨ The sneaky fears and mindset traps that keep you stuck in low-paying work
✨ How to stop over-delivering and start curating an exquisite client experience
✨ My 3-part framework for building a high-ticket offer that aligns with your gifts
✨ The identity work that changes everything + the messaging shifts that help you sell transformation, not deliverables

If you’re ready to protect your capacity, elevate your revenue per client, and design a business that nourishes both you and your clients, this episode will give you the clarity (and permission) to raise your standard.

If this sparked something for you, come say hi — send me a DM on Instagram: @amyshutte_ with the word high ticket, or connect with me at hudsonanco.co. Let’s build the offer that matches who you’re becoming.

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@amyschutte_

Work with us: www.hudsonandco.co

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What do opera and HR have in common?

According to Vicky Brown, more than you'd think.

In this week's conversation, I sit down with the founder of Idomeneo Enterprises to talk about what it really takes to build a business that supports both your people and your vision. Vicky has been running her HR company for nearly 25 years, but her path here wasn’t linear, which is exactly what makes her story so powerful.

We talk about:

• How an opera singer became one of the most trusted HR voices in small business
• What most entrepreneurs get completely wrong when it comes to hiring and compliance
• Why misclassifying contractors could cost you big (especially if you're in California)
• The mindset shift required to lead a growing team
• How to attract high-performing employees in a market that values transparency and purpose
• Why your vision is your most underutilized leadership tool, and how to actually use it

Whether you’re hiring your first team member or leading a team of twenty, this episode is full of both practical guidance and permission to lead in a more grounded, human way.

Plus: Vicky shares why creative CEOs need space for unstructured thinking, and why that’s not wasted time: it’s essential strategy.

✨ Listen in, and don’t forget to grab Vicky’s free HR resource bundle for business owners at vickybrownhr.com/podcastgift

You can also connect with Vicky at:

• idomeneoinc.com
• Instagram: @leadersjourneytv_vickybrown
• LinkedIn: @vicky-brown-idomeneo-hr

Instagram:

@amyschutte_

Work with us: www.hudsonandco.co

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How do you build a fulfilling life when your calendar is already overflowing?

This week I’m joined by Corina Sanchez, systems strategist, coach, and founder of Moms Who Leverage, where she helps working moms move out of survival mode and into something more sustainable (and actually joyful).

Corina brings the kind of perspective shift we all need: a reminder that productivity isn’t the goal — capacity is. We talk about what it really takes to create more space in your life when the plates just keep spinning, and why the systems that support you don’t need to feel rigid, overwhelming, or like one more thing to manage.

Inside the episode, we talk about:

✨ The sneaky belief that says joy has to be earned, and how Corina unhooked from it
✨ How her “Me, We, They” method helps you delegate without guilt
✨ Systems that actually support your values (not just your calendar)
✨ Real-life ways she’s structured her week around meals, movement, and meaningful time
✨ What changed when her husband stopped resisting systems and started seeing the upside
✨ How she’s helping women reclaim capacity in work and motherhood

If your brain is tired, your list is long, and you keep wondering how everyone else is managing dinner, this one’s for you. Corina’s work is rooted, clear-eyed, and refreshingly generous — and this conversation will leave you feeling resourced in the best way.

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Connect with Corina:

• momswholeverage.com
• Instagram: @momswholeverage 
• LinkedIn: @corinaasanchez
• Or grab a copy of her Delegation Playbook for Working Moms

Instagram:

@amyschutte_

Work with us: www.hudsonandco.co

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What if healing was actually about returning to what’s true?

This week on the podcast, I’m joined by Christy Nault: root cause health practitioner, founder of Microflow, and someone whose story will shift the way you think about your body, your business, and your nervous system.

After years of chronic illness and burnout, Christy went on a deep journey of healing that included microdosing, trauma work, and a complete reinvention of how she approaches wellness, leadership, and life itself.

We talk about:

• How trauma, stress, and unprocessed grief show up in the body (especially for high-achieving women)
• What “being resourced” actually looks and feels like—and why it matters more than productivity
• The most common reasons perimenopause feels so overwhelming (and what to do about it)
• Why microdosing is not a trend, but a trauma-informed tool for reconnection
• How to build a business that doesn’t dysregulate your system

Christy also shares the surprising truth about what keeps so many women from fully healing, and how her own rock bottom helped her come home to herself.

If you’re craving a more sustainable way to do life, work, and wellness, this one’s for you.

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Connect with Christy:

• christynault.com
• Instagram: @itschristynault
• Join The Hormone Glow Up
• Visit the MicroFlow shop

Instagram:

@amyschutte_

Work with us: www.hudsonandco.co