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While John F. Kennedy was formally launching his run for president at the start of 1960, another movement was gathering steam. This week, we'll find out how the emerging modern Civil Rights Movement affected Kennedy's and Nixon's campaign strategies, and see how Kennedy worked to win over Black voters who were skeptical of his commitment to civil rights. And we'll also discuss how racist Jim Crow laws in the South prevented Black citizens from voting, with a look to where we are today.
By JFK Library Foundation4
259259 ratings
While John F. Kennedy was formally launching his run for president at the start of 1960, another movement was gathering steam. This week, we'll find out how the emerging modern Civil Rights Movement affected Kennedy's and Nixon's campaign strategies, and see how Kennedy worked to win over Black voters who were skeptical of his commitment to civil rights. And we'll also discuss how racist Jim Crow laws in the South prevented Black citizens from voting, with a look to where we are today.

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