The Unfounders

#61 - Poppy Dionian Smith & Maja Turner - FATSO [NAM & Brand & Content Manager]


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Oi, FATSO. Yeah, you heard that right...

No, I'm not insulting you - I'm talking about the unapologetically FAT and delicious chocolate brand FATSO as this week I sit down with the lovely Poppy Dionian Smith - National Account Manager and Maja Turner - Brand & Content Manager.

I LOVED this conversation. From the playful name and branding - which when unwrapped has so much more to share, from their ethical sourcing from a single farm in Cambodia, to supporting the chocolate dream charity initiative and so much more.

Honestly, the chocolate is unbelievably good, and I loved hearing why Poppy and Maja joined the team and why they love what they do!

As always thanks to our fantastic sponsor ⁠Mission Kitchen!⁠

If you're a chef, baker of food brand looking to grow, then head on over to book a tour at their site in Nine Elms, London today.

Also if you want to build a brand consumers love, you NEED to speak with my incredible new sponsor ⁠Against Ordinary⁠ - the masterminds behind my gorgeous new rebrand.

They also have a 5-Minute Brand Test to help you uncover what’s working, what’s holding you back, and where your untapped potential lies. Give the ⁠Brand Scorecard⁠ a go today!

Check out the ever growing ⁠⁠Unfounders Song Selection ⁠⁠playlist on Spotify.... it's WILD.

Ps - Have you got a guest you'd love to hear from? Submit a guest request form on our website ⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠.

Intro by Free Flowin' from ⁠⁠⁠Uppbeat⁠⁠

Music from #Uppbeat (free for Creators!):

https://uppbeat.io/t/hey-pluto/nod-your-head

Chapters

00:00 Introduction to FATSO and Its Founders

02:52 The Brand Story and Ethical Sourcing

05:40 The Team Dynamics and Company Culture

08:17 Personal Journeys to FATSO

11:25 Typical Workweeks and Responsibilities

14:09 The Impact of the Brand Name 'FATSO'

22:58 The Allure of Unique Branding

24:29 Childhood Dreams and Culinary Passions

25:42 Lessons from the Journey

27:26 The Importance of Passion in Work

29:29 Navigating Management and Team Dynamics

30:23 Exciting Developments for the Holiday Season

32:04 Learning from Setbacks

34:52 The Soundtrack of Work Life

...more
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The UnfoundersBy Mitch Lee