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Struggling to sell while managing tech? You're not alone. In this episode of Joey Pinz Conversations, we talk with startup founder and product visionary Jean Templin live from ConnectWise IT Nation Secure 2025. Jean dives into the very real sales challenges faced by MSPs and how AI-driven real-time coaching is transforming the conversation—literally.

🎙️ Jean explains why most MSPs excel at tech but falter at sales, and how NIAC bridges that gap with hyper-personalized pre-call intelligence and live coaching during sales calls. From recognizing verbal and nonverbal cues to preparing dynamic cheat sheets, this tool empowers MSPs to act like Fortune 500 pros.

🌐 Whether you're an owner-operator or scaling toward acquisition, Jean shares how understanding your maturity level and leveraging operational transparency can unlock major growth—without the guesswork.

🔥 Top 3 Highlights:

1. 📉 Why 83% of buyer time isn't spent talking to sales—and what to do about it
2. 🤖 How AI and real-time coaching improve sales performance on the spot
3. 🎯 Tailoring MSP growth strategies based on organizational sophistication

📲 Hashtags:

#JoeyPinzPodcast #ITNationSecure #MSPgrowth #SalesEnablement #AIinSales #RealTimeCoaching #MSPCommunity #ConnectWise #MSPsales #B2BMarketing

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Hosted by Joey Pinz, this Discipline Conversations Podcast offers insights and inspiration.

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