Our B2B SaaS Journey

66: Mitchell is becoming a real CTO


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In this episode, Mitchell and Gavin unpack a much better workflow for managing the SixSides development team in Linear, clarify their event-led positioning and pricing strategy, share early wins from voting at recent events, and discuss app onboarding, nested communities, AIME 2027 and a simpler approach to theme customisation.

Links

  • FeedSpot - B2B SaaS podcasts
  • Linear
  • Clarityflow
  • Builder Methods


Chapters

  • (00:00) - Gavin’s new house, FeedSpot and a fitness update
  • (04:43) - Managing the SixSides dev team with Linear
  • (12:18) - Projects, statuses and weekly development updates
  • (22:30) - Mobile onboarding and nested communities
  • (25:42) - Positioning SixSides and rethinking the pricing page
  • (36:12) - Planning for AIME 2027 and building a community
  • (41:53) - Voting feedback from MArinas and StartClub BNE
  • (48:04) - Reducing theme customisation for a better app design
  • (51:27) - Where to find Mitchell and Gavin online

  • In this episode, we cover:
    • Gavin’s move into a new home and office, and Mitchell’s fitness accountability update
    • SixSides being recognised by FeedSpot as a top B2B SaaS podcast
    • Managing an offshore software development team with better processes in Linear
    • Engineering office hours, ticket shaping, project statuses and review pipelines
    • Using weekly development updates to improve accountability and team communication
    • Building the World Police and Fire Games app on the existing SixSides codebase
    • Improving mobile app onboarding before asking attendees to register or sign in
    • Supporting nested communities for countries, sports and other groups within major events
    • Positioning SixSides as a community-led events platform
    • Why high-value B2B software pricing often needs a sales conversation instead of a public calculator
    • Using an internal pricing calculator to support quoting and future business case creation
    • Preparing for AIME 2027 and building an event organiser community before the conference
    • Feedback from MArinas and StartClub BNE after launching in-app voting
    • Using pre-event onboarding and email sequences to improve attendee engagement
    • Reducing theme customisation so the SixSides mobile app can feel more polished and consistent

    Got questions or topics you want us to cover? Email us at [email protected]


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    Connect with us

    • SixSides: sixsides.co
    • Book a call with Gavin: call.sixsides.co
    • Mitchell on Bluesky: mitchdav.is
    • Mitchell on LinkedIn: mitchdav
    • Gavin on LinkedIn: gavintye
    • Gavin on YouTube: gavintye1
    • SixSides on LinkedIn: sixsides
    • SixSides on X: sixsidesevents
    • SixSides on Bluesky: sixsides.co
    • SixSides on Youtube: sixsidesco
    • SixSides on Substack: sixsides
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    Our B2B SaaS JourneyBy SixSides