In this episode, Mitchell flies solo without Gavin (who’s soaking up the sun in Fiji) and sits down with Laracon AU organiser and SixSides’ very first customer, Michael Dyrynda. They dive deep into what it takes to run a developer conference, how Laracon AU has evolved over the years, and how SixSides went from talk idea to full-blown product.

Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.

Got questions or topics you want us to cover? Email us at [email protected]

If you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!

In this episode, we cover:

• The early days of Laracon AU and how it got started
• Why Brisbane has become the new long-term home for the conference
• How Laracon AU balances growth, inclusivity and vibe
• Michael’s approach to managing sponsors, booths and the foyer experience
• The story behind SixSides and its in-conference photo game
• How Mitch’s talk turned into a SaaS company
• Dealing with fire alarms, bowling nights, and late-night scooter rides
• Lessons from using Bento and running segmented email campaigns
• Michael’s evolving role from developer to full-time event operator
• What’s coming next for both Laracon AU and SixSides

Chapters:

• (00:00) - Intro and where's Gavin?

Gavin Tye is a sales strategist and the creator of Sales Market Fit (SMF) - a game-changing framework that helps B2B startups unlock predictable, scalable growth. With over 20 years of experience in high-value SaaS sales, Gavin has cracked the code on why businesses struggle to close deals and how they can transform their approach. Sales Market Fit aligns positioning, go-to-market strategies, and sales execution into a repeatable process that wins more clients with less friction. Learn how to stop relying on hope and start winning with a deliberate, proven sales strategy at salesmarketfit.co.

Links:

• SixSides: sixsides.co
• Book a call with Gavin: call.sixsides.co
• Laracon AU: laracon.au
• Caleb Porzio's Notes On Work: notesonwork.transistor.fm

Connect with us:

• Mitchell on Bluesky: mitchdav.is
• Mitchell on LinkedIn: mitchdav
• Gavin on LinkedIn: gavintye
• Michael on X: michaeldyrynda
• Michael on Bluesky: dyrynda.au
• Michael on LinkedIn: michaeldyrynda
• SixSides on LinkedIn: sixsides
• SixSides on X: sixsidesevents
• SixSides on Bluesky: sixsides.co

In this episode, Mitchell and Gavin catch up before Gavin jets off to Fiji for a family holiday, and reflect on how juggling multiple businesses is helping them bootstrap SixSides. From battling sunburn at the beach to shipping major infrastructure changes, it's a wild and very real look into the life of early-stage SaaS founders.

Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.

Got questions or topics you want us to cover? Email us at [email protected]

If you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!

In this episode, we cover:

• Gavin's upcoming Fiji trip and the challenges of parenting while bootstrapping
• A shoutout to Entry Place and the Laravel dev community
• The pressure and joy of getting great customer feedback
• Big news: SixSides lands its first international event in Denmark
• What we’ve learned from juggling multiple businesses
• How we’re planning to share resources across startups
• Building infrastructure that can scale globally (on a budget)
• Mitchell’s excitement about real-time syncing and Cloudflare’s role
• Why we’re not selling yet—and what our early customers are teaching us
• Gavin’s new AI sales tool, DealBuddi, and managing multiple product launches
• Why moving fast isn’t always the best move
• Planning weddings, CEO Sleepout updates, and the heat in Woolgoolga

Chapters:

• (00:00) - Intro

Gavin Tye is a sales strategist and the creator of Sales Market Fit (SMF) - a game-changing framework that helps B2B startups unlock predictable, scalable growth. With over 20 years of experience in high-value SaaS sales, Gavin has cracked the code on why businesses struggle to close deals and how they can transform their approach. Sales Market Fit aligns positioning, go-to-market strategies, and sales execution into a repeatable process that wins more clients with less friction. Learn how to stop relying on hope and start winning with a deliberate, proven sales strategy at salesmarketfit.co.

Links:

• SixSides: sixsides.co
• Book a call with Gavin: call.sixsides.co
• Support Gavin with the CEO SLEEPOUT: ceosleepout.org.au
• Matt Langtree and Entry Place: entry.place
• DealBuddi waitlist: dealbuddi.com

Connect with us:

• Mitchell on Bluesky: mitchdav.is
• Mitchell on LinkedIn: mitchdav
• Gavin on LinkedIn: gavintye
• SixSides on LinkedIn: sixsides
• SixSides on X: sixsidesevents
• SixSides on Bluesky: sixsides.co

In this episode, Mitchell takes us deep into the development of SixSides’ new real-time theme designer—built with Next.js, Cloudflare, and a dash of Cursor magic. Meanwhile, Gavin begins his “CTO in training” journey by installing GitHub for the first time (with only mild resistance). 

We also get into the behind-the-scenes planning for Mitchell’s wedding (yes, it’s a side project), a live wrap video for Start Club Brisbane, and the exciting future of SixSides scaling globally through durable objects.

Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.

Got questions or topics you want us to cover? Email us at [email protected]

If you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!

In this episode, we cover:

• How Mitchell used AI to build a collaborative theme designer
• Switching from Laravel to Next.js for the marketing site
• Why Cloudflare Durable Objects are a game-changer for global scalability
• Lessons from launching a blog and improving content workflows
• Gavin’s first encounter with GitHub (and VS Code!)
• The story behind Mitchell’s upcoming wedding venue
• Why Start Club Brisbane is eager to use SixSides
• Our new merch idea for our partners
• Planning for freemium and infrastructure scaling
• Gavin’s busy week juggling client work, DealBuddi, and SixSides

Chapters:

• (00:00) - Intro

Gavin Tye is a sales strategist and the creator of Sales Market Fit (SMF) - a game-changing framework that helps B2B startups unlock predictable, scalable growth. With over 20 years of experience in high-value SaaS sales, Gavin has cracked the code on why businesses struggle to close deals and how they can transform their approach. Sales Market Fit aligns positioning, go-to-market strategies, and sales execution into a repeatable process that wins more clients with less friction. Learn how to stop relying on hope and start winning with a deliberate, proven sales strategy at salesmarketfit.co.

Links:

• SixSides: sixsides.co
• Book a call with Gavin: call.sixsides.co
• Support Gavin with the CEO SLEEPOUT: ceosleepout.org.au

Connect with us:

• Mitchell on Bluesky: mitchdav.is
• Mitchell on LinkedIn: mitchdav
• Gavin on LinkedIn: gavintye
• Gavin on GitHub: gavtye76
• SixSides on LinkedIn: sixsides
• SixSides on X: sixsidesevents
• SixSides on Bluesky: sixsides.co

In this episode, Mitchell and Gavin go full meta – reflecting on why they’re podcasting, who they’re doing it for, and how this little weekly ritual might become a key pillar in the SixSides journey. Along the way, there’s SixSides merch, a powerful personal story about homelessness, and a marketing website rebuild that may or may not have caused Gavin’s eyes to glaze over.

Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.

Got questions or topics you want us to cover? Email us at [email protected]

If you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!

In this episode, we cover:

• Launching SixSides merch (and dreams of embroidery)
• Why this podcast is more than just content – it’s a record
• Gavin’s personal story of homelessness and the CEO Sleepout
• Our approach to SEO and technical updates to the marketing site
• A discussion on audience – real, imagined, and future-facing
• The idea behind the upcoming newsletter “Watch Our Six”
• Apollo setup dramas (and Gavin’s rookie save button mistake)
• How we’re prepping for sales growth and community building
• Applying for $100k in grant funding and what we’ve learned

Chapters:

• (00:00) - Intro

Gavin Tye is a sales strategist and the creator of Sales Market Fit (SMF) - a game-changing framework that helps B2B startups unlock predictable, scalable growth. With over 20 years of experience in high-value SaaS sales, Gavin has cracked the code on why businesses struggle to close deals and how they can transform their approach. Sales Market Fit aligns positioning, go-to-market strategies, and sales execution into a repeatable process that wins more clients with less friction. Learn how to stop relying on hope and start winning with a deliberate, proven sales strategy at salesmarketfit.co.

Links:

• SixSides: sixsides.co
• Book a call with Gavin: call.sixsides.co
• Support Gavin with the CEO SLEEPOUT: ceosleepout.org.au
• Caffeinated Dev on Bluesky: caffeinated.systems

Connect with us:

• Mitchell on Bluesky: mitchdav.is
• Mitchell on LinkedIn: mitchdav
• Gavin on LinkedIn: gavintye
• SixSides on LinkedIn: sixsides
• SixSides on X: sixsidesevents
• SixSides on Bluesky: sixsides.co

In this episode, Mitchell and Gavin reflect on 12 weeks of podcasting, the power of Low Rider to set the mood, and why Gavin’s red jumper might be cursed. They dive into lessons from listener feedback, debates around SEO-style episode titles, and a light-hearted competition over who’s got the better LinkedIn banner.

6 weeks of SEO-based titles will start next week!

Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.

Got questions or topics you want us to cover? Email us at [email protected]

If you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!

In this episode, we cover:

• The “Low Rider” ritual that gets us hyped for meetings
• Why podcast titles matter (or don’t) and the SEO vs. vibes debate
• Gavin’s red jumper saga (RIP old one)
• Listener shout-outs (especially if you’re walking the dog)
• The Apollo lead gen mystery and debugging outreach tools
• Mitch’s first Terraform experience — and why he scrapped it
• Validation from their second client and the SixSides app direction
• Limited edition merch ideas and building a brand with heart
• A friendly LinkedIn banner competition (spoiler: Mitch won)
• The case for guesting on other podcasts (and when to do it)
• Reflecting on 12 weeks of building SixSides

Chapters:

• (00:00) - Intro

Gavin Tye is a sales strategist and the creator of Sales Market Fit (SMF) - a game-changing framework that helps B2B startups unlock predictable, scalable growth. With over 20 years of experience in high-value SaaS sales, Gavin has cracked the code on why businesses struggle to close deals and how they can transform their approach. Sales Market Fit aligns positioning, go-to-market strategies, and sales execution into a repeatable process that wins more clients with less friction. Learn how to stop relying on hope and start winning with a deliberate, proven sales strategy at salesmarketfit.co.

Links:

• SixSides: sixsides.co
• Book a call with Gavin: call.sixsides.co
• Podcast Marketing Trends Explained: podcastmarketingacademy.com

Connect with us:

• Mitchell on Bluesky: mitchdav.is
• Mitchell on LinkedIn: mitchdav
• Gavin on LinkedIn: gavintye
• SixSides on LinkedIn: sixsides
• SixSides on X: sixsidesevents
• SixSides on Bluesky: sixsides.co

In this episode, Mitch and Gavin celebrate the launch of the new SixSides marketing site, reflect on their growing list of reviews, and dive into the weird world of AI agents. They also discuss their latest challenges with domain negotiations, cold outreach woes, and how they’re staying lean with software and services.

Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.

Got questions or topics you want us to cover? Email us at [email protected]

If you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!

In this episode, we cover:

• Our first live listener joining the stream
• A bunch of new podcast reviews (thanks Mel, Roman, Justin & more!)
• Launching the updated SixSides marketing website
• Why we said “no thanks” to the .com
• Gavin’s early results with Apollo and cold email outreach
• The potential of AI agents in content creation
• How we’re keeping our SaaS stack lean and low-cost
• Conversations with our WA client and feedback on the unified app experience
• Early sponsorship shoutout to Laracon AU 2025
• Mitch getting back into mobile app development
• Behind-the-scenes fun with SixSides merch and toddler cameos

Chapters:

• (00:00) - Intro

Gavin Tye is a sales strategist and the creator of Sales Market Fit (SMF) - a game-changing framework that helps B2B startups unlock predictable, scalable growth. With over 20 years of experience in high-value SaaS sales, Gavin has cracked the code on why businesses struggle to close deals and how they can transform their approach. Sales Market Fit aligns positioning, go-to-market strategies, and sales execution into a repeatable process that wins more clients with less friction. Learn how to stop relying on hope and start winning with a deliberate, proven sales strategy at salesmarketfit.co.

Links:

• SixSides: sixsides.co
• Book a call with Gavin: call.sixsides.co
• Laracon AU: laracon.au
• North Meets South Web Podcast: northmeetssouth.audio
• Video Tap: videotap.com

Connect with us:

• Mitchell on Bluesky: mitchdav.is
• Mitchell on LinkedIn: mitchdav
• Gavin on LinkedIn: gavintye
• SixSides on LinkedIn: sixsides
• SixSides on X: sixsidesevents
• SixSides on Bluesky: sixsides.co

In this episode, Mitchell and Gavin hit the 10-week milestone and dive into what’s working, what’s changing, and what’s coming up for SixSides. From reading their first podcast reviews to debating LinkedIn banner designs, it's a candid look into the real work behind building a B2B SaaS. They chat about Gavin’s cold outreach efforts using Apollo, the challenges of multi-brand personal profiles, and how Mitchell speed-built a new marketing site using Relume and Cursor. There’s also some classic banter about working styles, parenting schedules, and how early is too early to start your workday.

Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.

Got questions or topics you want us to cover? Email us at [email protected]

If you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!

In this episode, we cover:

• Celebrating 10 episodes and reading listener reviews
• Cold outreach using Apollo and planning Gavin’s lead gen strategy
• What even is Apollo, and is it a bit shady?
• The pros and cons of cold email vs LinkedIn messaging
• Using Relume + Cursor to build a marketing site in 20 minutes
• The ongoing challenge of balancing multiple businesses on LinkedIn
• The future SixSides app and positive feedback from Laracon AU’s organiser
• How remote founders can improve async communication
• Gavin’s 4am starts and how kids shape your calendar
• The hunt for our .com domain and negotiating with GoDaddy
• Upcoming meetup plans and how to make them productive

Chapters:

• (00:00) - Intro

Gavin Tye is a sales strategist and the creator of Sales Market Fit (SMF) - a game-changing framework that helps B2B startups unlock predictable, scalable growth. With over 20 years of experience in high-value SaaS sales, Gavin has cracked the code on why businesses struggle to close deals and how they can transform their approach. Sales Market Fit aligns positioning, go-to-market strategies, and sales execution into a repeatable process that wins more clients with less friction. Learn how to stop relying on hope and start winning with a deliberate, proven sales strategy at salesmarketfit.co.

Links:

• SixSides: sixsides.co
• Book a call with Gavin: call.sixsides.co
• Relume: relume.io
• Poll with both LinkedIn banners: linkedin.com

Connect with us:

• Mitchell on Bluesky: mitchdav.is
• Mitchell on LinkedIn: mitchdav
• Gavin on LinkedIn: gavintye
• SixSides on LinkedIn: sixsides
• SixSides on X: sixsidesevents
• SixSides on Bluesky: sixsides.co

In this episode, Mitchell and Gavin talk about the chaos of trying to launch a YouTube live episode, the ongoing saga of securing their SixSides.com domain, and how Cursor is radically speeding up their app development. Mitchell shares insights on when AI tools shine and when they get in the way, while Gavin opens up about new lead gen plans and early sales lessons. Plus, a hilarious story about dancing in a puppet suit at a music festival.

Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.

Got questions or topics you want us to cover? Email us at [email protected]

If you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!

In this episode, we cover:

• Why our YouTube live idea fell apart
• Updates (and frustrations) around getting our domain name
• The power and pitfalls of using Cursor for coding
• How we're preparing SixSides for real customers
• Gavin’s early lead gen efforts and refining our ideal customer
• The importance of finding the right target market
• How co-founder dynamics affect creativity and momentum
• Reflecting on early wins, setbacks, and lessons learned
• Future ideas around AI-powered event insights
• Building SixSides while still running our main businesses

Chapters:

• (00:00) - Intro

Gavin Tye is a sales strategist and the creator of Sales Market Fit (SMF) - a game-changing framework that helps B2B startups unlock predictable, scalable growth. With over 20 years of experience in high-value SaaS sales, Gavin has cracked the code on why businesses struggle to close deals and how they can transform their approach. Sales Market Fit aligns positioning, go-to-market strategies, and sales execution into a repeatable process that wins more clients with less friction. Learn how to stop relying on hope and start winning with a deliberate, proven sales strategy at salesmarketfit.co.

Links:

• SixSides: sixsides.co
• Book a call with Gavin: call.sixsides.co
• Relume: relume.io

Connect with us:

• Mitchell on Bluesky: mitchdav.is
• Mitchell on LinkedIn: mitchdav
• Gavin on LinkedIn: gavintye

In this episode, we dive head-first into the rebuild of the SixSides mobile app – and the reason why we’re shifting from one-off event apps to a centralised, community-focused experience. Mitch finally caves and uses AI to help with coding (thanks to a little nudge from Heroly), and Gavin shares a big sales milestone: our first paid client.

Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.

Got questions or topics you want us to cover? Email us at [email protected]

If you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!

In this episode, we cover:

• Why we're moving from one-off event apps to a centralised SixSides platform
• Mitch’s first real use of AI to write code (and how Cursor helped)
• How we’re thinking about user onboarding and long-term engagement
• Gavin’s custom GPT to generate marketing copy for clients
• The strategic reason we're deliberately holding back sales
• How we’re shaping our target market and refining our mission
• Why trust, consistency, and timing matter more than ever
• The excitement (and nerves) of our $5,000 .com domain purchase
• Early wins, upcoming goals, and our plan to scale to 10+ events
• Planning our first live podcast episode and a future in-person meetup

Chapters:

• (00:00) - Intro

Gavin Tye is a sales strategist and the creator of Sales Market Fit (SMF) - a game-changing framework that helps B2B startups unlock predictable, scalable growth. With over 20 years of experience in high-value SaaS sales, Gavin has cracked the code on why businesses struggle to close deals and how they can transform their approach. Sales Market Fit aligns positioning, go-to-market strategies, and sales execution into a repeatable process that wins more clients with less friction. Learn how to stop relying on hope and start winning with a deliberate, proven sales strategy at salesmarketfit.co.

Links:

• SixSides: sixsides.co
• Book a call with Gavin: call.sixsides.co

Connect with us:

• Mitchell on Bluesky: mitchdav.is
• Mitchell on LinkedIn: mitchdav
• Gavin on LinkedIn: gavintye

In this episode, Gavin gets emotional over SixSides’ first two verbal client yeses (yep, there were actual tears), while Mitch celebrates a major milestone - securing the sixsides.com domain. We dive into the momentum that's building, the technical and emotional rollercoaster of early traction, and the fast-tracked setup of all the boring-but-important SaaS admin stuff like Stripe, Xero, and legal terms.

Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.

Got questions or topics you want us to cover? Email us at [email protected]

If you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!

In this episode, we cover:

• Our first two verbal client wins (and the unexpected emotions)
• Why we bought sixsides.com (and how much we paid)
• The case for consolidating into one mobile app
• Stripe onboarding inspiration
• Trading time to fast-track accounting setup
• Why timing is everything with conference sales
• Setting up HubSpot, Xero, and Stripe to scale
• Mitch's struggles with balancing priorities (and how he's working through it)
• Gavin's five-eight method and upcoming positioning work
• Conference heartbreak and how to handle it

Chapters:

• (00:00) - Sandpaper saga

Gavin Tye is a sales strategist and the creator of Sales Market Fit (SMF) - a game-changing framework that helps B2B startups unlock predictable, scalable growth. With over 20 years of experience in high-value SaaS sales, Gavin has cracked the code on why businesses struggle to close deals and how they can transform their approach. Sales Market Fit aligns positioning, go-to-market strategies, and sales execution into a repeatable process that wins more clients with less friction. Learn how to stop relying on hope and start winning with a deliberate, proven sales strategy at salesmarketfit.co.

Links:

• SixSides: sixsides.co
• Book a call with Gavin: call.sixsides.co

Connect with us:

• Mitchell on Bluesky: mitchdav.is
• Mitchell on LinkedIn: mitchdav
• Gavin on LinkedIn: gavintye