Our B2B SaaS Journey

By SixSides

Join the SixSides.co team as we navigate the highs and lows of building a B2B SaaS company. From finding product-market fit to scaling sales and community-driven growth, we share real insights, tough ... more

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FAQs about Our B2B SaaS Journey:

How many episodes does Our B2B SaaS Journey have?

The podcast currently has 45 episodes available.

Our B2B SaaS Journey episodes:

January 05, 202645: Getting to know Mitch and Gav
In this episode, Mitchell and Gavin take a break from the usual product updates to share the personal backstories that shaped them - from childhood and family life, to early career detours, to how they eventually teamed up to build SixSides.
Chapters
(00:00) - Intro - co-founders, holiday timing, and why this episode
(01:07) - Gav’s 2026 challenge: learning harmonica
(01:49) - Why we’re doing a “get to know us” episode
(02:48) - Gav’s childhood, moving around, and early perspective shift
(06:11) - Mitch’s childhood, Central Coast life, and independence
(13:44) - Family pressure, mentors, and what shaped Gav
(16:38) - Counselling, relationships, and communication lessons
(24:45) - Mitch’s path into coding: GTA SA-MP and first paid dev work
(31:20) - Gav’s path into sales: labour work, Vodafone, mining, and SaaS
(37:58) - Redeye, the MBA, and the start of Sales Market Fit
(41:06) - Mitch goes solo: the spreadsheet gig and long-term client
(50:38) - RecruitKit: product lessons and selling reality
(52:50) - How Mitch and Gav met (CV Check), and the coaching era
(59:00) - EventKit to SixSides: Laracon AU, community angle, and the Laravel IP snag
(01:10:59) - SixSides today: what “six sides” means, working together, and what’s next
In this episode, we cover:
Why we recorded a “get to know us” episode for the holiday break
Gavin’s childhood, moving around, and the perspective it gave him
Mitchell’s upbringing, independence early on, and the teachers who influenced him
Counselling, relationships, and learning to communicate better
How Mitchell got into coding through GTA: San Andreas Multiplayer scripting
Gavin’s winding path into sales - from labour roles to Vodafone, mining, and SaaS
The stepping stones that led to RecruitKit, EventKit, and ultimately SixSides
How Mitch and Gav met through a CV Check sales process (and why Mitch resisted)
Why SixSides focuses on community-building, not “just another event app”
Where the name SixSides comes from and the six sides of an event
What it’s like working together as co-founders, and how they handle friction
A look ahead at growth, hiring, and what 2026 might demand
Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.
Got questions or topics you want us to cover? Email us at [email protected]

If you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!

Connect with us
SixSides: sixsides.co
Book a call with Gavin: call.sixsides.co
Mitchell on Bluesky: mitchdav.is
Mitchell on LinkedIn: mitchdav
Gavin on LinkedIn: gavintye
Gavin on YouTube: gavintye1
SixSides on LinkedIn: sixsides
SixSides on X: sixsidesevents
SixSides on Bluesky: sixsides.co
SixSides on Youtube: sixsidesco
SixSides on Substack: sixsides
...more
1h 27min
December 29, 202544: How much did we actually make this year?
In this episode, we look back on our first full year of building SixSides and share our top 5 moments each – from the emotional, to the hilarious, to the surprisingly profitable.

Chapters
(00:00) - Intro - uncaffeinated Mitch, cafe loyalty, QR code banter
(02:14) - What are we doing - year in review, top 5 moments, full transparency on numbers
(03:05) - Revenue and expenses - $15k in, $10.5k revenue, $23k spend, what surprised us
(07:34) - Bootstrapping chat - when funding might make sense, momentum and market advantage
(10:57) - Putting more money in - hiring ahead of revenue, marketing role, managing risk
(13:39) - Top 5 moments begin - Mitch’s #5: starting the podcast
(18:09) - Gav’s #5: starting this venture together
(19:58) - Mitch’s #4: meeting in person in June
(21:11) - Gav’s #4: The Founders Collective as a living case study
(23:06) - Mitch’s #3: Volunteering WA win and the payoff
(25:41) - Gav’s #3: designing “holy shit moments” and seeing them work live
(28:29) - Mitch’s #2: Laracon AU stress test - will the app fall over?
(31:58) - Gav’s #2: end-of-year momentum shift and inbound opportunities
(34:39) - Mitch’s #1: Brisbane hangs - drinking on the couch with Gav and Mel
(38:21) - Gav’s #1: Project Rendezvous - the opportunity that could change 2026
(42:28) - Bonus moments - conflict, communication, lessons from Denmark
(47:41) - Where to find us - Gavin’s plugs, Mitch’s socials, Happy New Year and what’s next
In this episode, we cover:
SixSides 2025 year in review - what changed (especially in the last 3 months)
Revenue for the year: $10.5k invoiced/received (excluding two agreements for next year)
Funding put in by founders: $15k total (setup, hosting pre-credits, AIM sponsorship)
Total spend for the year: just over $23k (incl. AIME for next year, contractor work, hosting, accounting)
Current bank position: roughly $2.5k left in the account
What bootstrapping feels like right now - and when funding might make sense
The “spend $2k to make $20k” mindset - spending only when it’s revenue generating or reduces costs
Hiring ahead of revenue - likely bringing on a marketing person next year
Top 5 moments each (mix of personal and business highlights)
Starting the podcast and why it’s become a weekly journal + creative outlet
Meeting in person (June catch-up) and building the co-founder relationship
The Founders Collective as a “living case study” for SixSides (events, RSVPs, lead gen)
Volunteering WA delivery - first big in-person win and the emotional payoff
Designing “holy shit moments” and seeing them work live at events
Laracon AU “stress test” - hundreds of photo uploads, infra holding up, learning from edge cases
End-of-year momentum shift - more inbound conversations and unexpected opportunities
Project Rendezvous teaser - why it could be a step-change opportunity
Navigating conflict and improving communication as co-founders
Quick wrap: where to find you both online + New Year / upcoming long-form episode teaser
Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.
Got questions or topics you want us to cover? Email us at [email protected]

If you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!

Connect with us
SixSides: sixsides.co
Book a call with Gavin: call.sixsides.co
Mitchell on Bluesky: mitchdav.is
Mitchell on LinkedIn: mitchdav
Gavin on LinkedIn: gavintye
Gavin on YouTube: gavintye1
SixSides on LinkedIn: sixsides
SixSides on X: sixsidesevents
SixSides on Bluesky: sixsides.co
SixSides on Youtube: sixsidesco
SixSides on Substack: sixsides
...more
49min
December 22, 202543: Our goals for 2026
In this episode, Mitchell and Gavin wrap the year with a Christmas check-in and map out what 2026 needs to look like for SixSides, including revisiting the $300k goal, chasing bigger multi-event deals, and getting ready for AIM in February.

Chapters
(00:00) - Intro and Merry Christmas
(01:06) - Revisiting the $300k goal for 2026
(03:40) - Sharing revenue and founder contributions next episode
(04:49) - What drives $300k: multi-event deals and bigger contracts
(06:06) - Leads coming from LinkedIn outreach and Mitch’s profile
(08:27) - Setting a baseline goal: $120k invoiced in 2026
(10:32) - Project Rendezvous meeting update and buy-side milestones
(14:10) - AIME conference prep: booth, signage, meetings portal
(17:00) - Marketing hire plan and lead gen investment
(18:55) - Pausing outreach for the holiday period
(19:23) - New leads, long-term opportunities, and international interest
(20:49) - Mitch’s work Christmas party and the “future company dinner” idea
(24:40) - Cursor UI mockups, speed of shipping, and product quality lift
(33:10) - Inbox zero and dashboard work over the break
(34:50) - Roadmap: dashboards, photo selection, notifications, user-level galleries
(41:15) - Fireflies didn’t record the biggest meeting
(43:10) - Wrap up, where to find the boys, and what’s next
In this episode, we cover:
Revisiting the $300k goal for 2026, and why the market signals feel different now
A more conservative baseline goal: invoicing $120k in 2026
Project Rendezvous update, pricing pressure, and competing against “product-only” vendors
“Buy-side milestones” and how to arm internal champions with the right info
AIME (February) planning: booth setup, reusable signage, and booking meetings via the event portal
Hiring a part-time marketing resource to run lead gen strategy and iteration
Pausing LinkedIn outreach over the holidays (and why that matters)
Why a self-serve setup flow and dashboards are the next big product bottleneck to kill
Cursor-generated UI mockups that look production-ready in two prompts
Roadmap thoughts: dashboards, photo selection, notification inbox, and lifting galleries/connections to the user level
The joys of a work Christmas party… and why remote teams miss that
Fireflies failing to record your biggest meeting and the scramble to memory-dump notes
Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.
Got questions or topics you want us to cover? Email us at [email protected]

If you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!

Connect with us
SixSides: sixsides.co
Book a call with Gavin: call.sixsides.co
Mitchell on Bluesky: mitchdav.is
Mitchell on LinkedIn: mitchdav
Gavin on LinkedIn: gavintye
Gavin on YouTube: gavintye1
SixSides on LinkedIn: sixsides
SixSides on X: sixsidesevents
SixSides on Bluesky: sixsides.co
SixSides on Youtube: sixsidesco
SixSides on Substack: sixsides
...more
46min
December 15, 202542: Planning our first hire
In this episode, Mitchell and Gavin celebrate landing a new client (Project Hammer), read out their latest listener emails, give pragmatic advice on validating SaaS ideas, and unpack what it looks like to plan their first hire - starting with just four hours a week focused on lead generation.
Chapters
(00:00) - Intro - building SixSides and the 12-month momentum shift
(01:17) - We won another client - welcome, Project Hammer
(04:29) - Project Rendezvous prep - pitch work, mockups, and what to demo
(09:48) - Listener emails - Herri Lee and Nick from the UK
(12:15) - Nick’s questions - validating SaaS ideas and when to start marketing
(20:46) - Planning our first hire - 4 hours a week and ROI expectations
(23:47) - SOPs and documentation - avoiding vague roles and churn
(28:08) - The “Messi effect” - sprinting when it matters, avoiding burnout
(33:05) - Next year planning - AIM, banners, travel, and a stacked first half
(36:14) - Sales cycles vs effort - and the path to self-serve signups
(44:07) - What Mitch is building for Thursday - reskinned app demo for the pitch
In this episode, we cover:
Winning a new client and why you should codename early deals (hello, Project Hammer)
Prepping for a high-stakes pitch with Project Rendezvous, including scripted intros and mockups
Listener emails from Heroly and Nick, and what questions we’d love more people to send
Advice for developers starting a SaaS - validating ideas with interviews before building
When to start marketing - and why relationships beat “get 1,000 customers” thinking
Planning the first hire: four hours a week, ROI expectations, and not burning cash
Creating lightweight SOPs and documentation so hires don’t fail from vague expectations
The “Messi effect” - when to sprint and when to cruise to avoid burnout
Next year planning: AIM conference prep, booth “holy shit moments”, banners, and travel
Thoughts on sales cycle length vs actual effort, and when self-serve might make sense
Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.
Got questions or topics you want us to cover? Email us at [email protected]

If you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!

Connect with us
SixSides: sixsides.co
Book a call with Gavin: call.sixsides.co
Mitchell on Bluesky: mitchdav.is
Mitchell on LinkedIn: mitchdav
Gavin on LinkedIn: gavintye
Gavin on YouTube: gavintye1
SixSides on LinkedIn: sixsides
SixSides on X: sixsidesevents
SixSides on Bluesky: sixsides.co
SixSides on Youtube: sixsidesco
SixSides on Substack: sixsides
...more
50min
December 08, 202541: Can we win two more customers before Christmas?
In this episode, Mitchell and Gavin celebrate landing a new customer (Marinas 2026) and wonder: can they win two more before the holidays? They unpack the exciting (and slightly terrifying) momentum they’re feeling, dream about going full-time on SixSides, and discuss a potentially game-changing opportunity in Project Rendezvous.
Chapters
(00:00) - Intro
(00:28) - Can you feel the momentum?
(01:29) - We landed Marinas 2026
(03:07) - Planning for the future: going full-time?
(07:12) - Gavin reflects on founder traits and coachability
(08:37) - Early talks with VCs and making a single bet
(10:12) - Project Rendezvous: a potential game-changer
(12:05) - Mitch feels it too
(15:35) - Challenge: can we win two more customers before Christmas?
(18:03) - Deep dive on Marinas onboarding and expectations
(19:45) - Deals slipping through the cracks in HubSpot?
(21:03) - White-labelling SixSides for big customers
(26:05) - Community story: how our podcast helped someone get a job
(27:32) - Reviewing the Preshience sponsor experience
(30:44) - Brainstorming a lead capture tool for sponsors
(33:31) - Could this be another revenue stream?
(35:45) - Mitchell still hasn’t posted on LinkedIn
(37:30) - Bed bugs, broken cars and a terrible Airbnb
(44:34) - Mitchell recovers and delivers photo exports for clients
(47:20) - Gavin’s podcast appearance and Mitch’s wedding prep
In this episode, we cover:
Signing a new customer: Marina Industries Association
Are we actually building momentum or just hoping we are?
Big conversations about going full-time on SixSides
Project Rendezvous and why it could change everything
Gavin’s thoughts on founder focus and the Inductive program
Learning from past mistakes (Mitchell’s RecruitKit story)
A new use case: SixSides for sponsors and exhibitors
Reviewing the Preshience pilot and lead capture challenges
White-labelling the SixSides app for enterprise clients
Bulk photo downloads for customers like Denmark and Preshience
The ever-elusive LinkedIn post from Mitchell
A disaster getaway: bed bugs, broken Mahjong and a flat car battery
Gavin’s upcoming appearance on the Bootstrapped podcast
Prepping for mock-ups and meetings before Christmas
Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.
Got questions or topics you want us to cover? Email us at [email protected]

If you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!

Connect with us
SixSides: sixsides.co
Book a call with Gavin: call.sixsides.co
Mitchell on Bluesky: mitchdav.is
Mitchell on LinkedIn: mitchdav
Gavin on LinkedIn: gavintye
Gavin on YouTube: gavintye1
SixSides on LinkedIn: sixsides
SixSides on X: sixsidesevents
SixSides on Bluesky: sixsides.co
SixSides on Youtube: sixsidesco
SixSides on Substack: sixsides
...more
51min
December 01, 202540: Project Rendezvous
In this episode, we reflect on a surprisingly big sales week that came off the back of Laracon AU and Volunteering WA. Mitch steps outside his comfort zone as we commit to exhibiting at AIME 2026. We talk conference nerves, how fast you should respond to leads, and how an unexpected testimonial made all the difference.
Links
Delivering 15TB of 4K video with Cloudflare R2 for $2.18: screencasting.com
Chapters
(00:00) - Intro and catching up
(01:40) - Mitch’s Mahjong weekend plans
(04:00) - Sales stories and risky contract practices
(07:45) - Locking in AIME2026 and planning our booth
(10:20) - Project Rendezvous: the biggest opportunity yet
(14:40) - The follow-up email mistake
(18:20) - Juggling SixSides with SMF and DealBuddi
(21:55) - WorldShare’s Cambodia trip review
(25:10) - Using SixSides as a lead capture tool
(28:45) - Improving onboarding for sponsors and attendees
(31:20) - Gavin’s bonus-points-per-5-photos idea
(34:00) - Our marketing glow-up and the new white paper
(39:20) - SOPs, design quality and marketing processes
(43:40) - The Leap vs our podcast
(48:10) - Planning for the holiday period and listener feedback
In this episode, we cover:
AIME2026 and locking in our first conference booth
Project Rendezvous: the biggest opportunity we’ve ever had
Gavin’s near-disastrous follow-up email and how he recovered
Using SixSides as a lead capture tool for the first time
Gavin’s genius idea for bonus points per 5 photos
WorldShare’s Cambodia impact trip and feedback on SixSides
Mitch building our first white paper (and levelling up on Canva)
The evolution of our marketing website and webinar strategy
Balancing SixSides with our other businesses during sales spikes
Planning our podcast schedule over the holiday break
An open call for listener feedback on next year’s format
Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.
Got questions or topics you want us to cover? Email us at [email protected]

If you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!

Connect with us
SixSides: sixsides.co
Book a call with Gavin: call.sixsides.co
Mitchell on Bluesky: mitchdav.is
Mitchell on LinkedIn: mitchdav
Gavin on LinkedIn: gavintye
Gavin on YouTube: gavintye1
SixSides on LinkedIn: sixsides
SixSides on X: sixsidesevents
SixSides on Bluesky: sixsides.co
SixSides on Youtube: sixsidesco
SixSides on Substack: sixsides
...more
1h 1min
November 24, 202539: $200K in the pipeline
In this episode, we reflect on a surprisingly big sales week that came off the back of Laracon AU and Volunteering WA. Mitch steps outside his comfort zone as we commit to exhibiting at AIME 2026. We talk conference nerves, how fast you should respond to leads, and how an unexpected testimonial made all the difference.
Links
Subscribe to the newsletter: sixsides.substack.com
The Leap (podcast) by Founders Collective: podcasts.apple.com
The Plateau of Latent Potential: medium.com
Chapters
(00:00) - Intro & Gavin’s fruit bat problem
(02:00) - A big week in sales: $200K in new pipeline
(04:30) - Laracon AU feedback and Vickie’s testimonial
(06:30) - What if we had stopped? Reflecting on momentum
(07:30) - DealBuddi and business juggling
(08:30) - Our five-minute reply challenge
(11:00) - Sending the first contract via DocuSign
(12:00) - How our first webinar went (and what’s next)
(15:00) - Committing to AIME 2026 (and Mitch’s nerves)
(22:00) - Gavin’s other conference commitment for DealBuddi
(23:00) - Reaching out to Justin Jackson and cold emails
(27:00) - Founders Collective recap with Mark Salby
(32:00) - Improving app UX for small meetups
(36:00) - Tagging photos, engagement ideas, and event UX
(37:00) - Tall poppy syndrome and staying under the radar
(40:00) - Should we go public with our wins?
(43:00) - Wrapping up and where to find us
In this episode, we cover:
How Volunteering WA and Laracon AU filled our pipeline
Why testimonials matter (and what Vickie said about our app)
Reaching out to Justin Jackson (and how he responded)
Mitch confronting his fear of manning a booth at AIME 2026
Lessons from running a second Founders Collective meetup
How we’re improving “Tag You’re It” UX
The five-minute rule for responding to leads
Why tall poppy syndrome might be holding some founders back
Whether it’s time to go public with our wins
Webinar experiments and how we’re repurposing content
DealBuddi and juggling multiple businesses
The moment when momentum finally shifts
Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.
Got questions or topics you want us to cover? Email us at [email protected]

If you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!

Connect with us
SixSides: sixsides.co
Book a call with Gavin: call.sixsides.co
Mitchell on Bluesky: mitchdav.is
Mitchell on LinkedIn: mitchdav
Gavin on LinkedIn: gavintye
Gavin on YouTube: gavintye1
SixSides on LinkedIn: sixsides
SixSides on X: sixsidesevents
SixSides on Bluesky: sixsides.co
SixSides on Youtube: sixsidesco
SixSides on Substack: sixsides
...more
45min
November 17, 202538: 2,500 photos in two weeks
In this episode, we do a full debrief of Laracon AU, breaking down exactly what worked (and what didn’t) with SixSides in our biggest and most polished event deployment yet. From overwhelming feedback and glowing stats to near-crashes and a few WorkOS woes, we unpack it all — plus a peek into what’s coming next.
Links
Subscribe to the newsletter: sixsides.substack.com
The Leap (podcast) by Founders Collective: podcasts.apple.com
The Plateau of Latent Potential: medium.com
Chapters
(00:00) - Intro
(00:32) - Laracon AU first impressions
(05:25) - Comparing Laracon and Volunteering WA
(08:20) - Lessons from mobile app support
(10:00) - Real business dev opportunities coming out
(12:30) - The plateau of latent potential
(14:45) - Stats that blew us away
(19:00) - Rethinking the structure of a conference
(24:45) - WorldShare event recap
(27:45) - Supporting events remotely
(31:00) - Scaling concerns and AWS limits
(36:20) - Prepping for the upcoming webinar
(41:00) - The SixSides culture reflected in the app
(43:30) - Founders Collective and upcoming events
(46:00) - Viral growth through the product
(47:25) - Shoutouts and lead follow-ups
(50:00) - Next steps in development
(52:22) - Building impact reports for organisers
(53:50) - Tracking users for grant goals
(55:15) - Wrap up and final thoughts
In this episode, we cover:
Our experience at Laracon AU and how the event played out
App stats: 2,500+ photos, 300+ questions, 91% five-star ratings
The power of prescriptive MCs and the “Tag You’re It” feature
Comparing stats from Laracon AU vs Volunteering WA
The stress of mobile support for live event software
Lessons learned from WorldShare’s Cambodia event
How SixSides helps break the ice and boost connections
Turning Laracon attendees into leads (14 and counting!)
The upcoming webinar and what we’re covering
Early traction on Founders Collective and what’s next
Our thoughts on scale, support, and infrastructure
Sneaky UX issues and what we’re prioritising in dev
Why events are now the core of our business development strategy
Planning follow-ups and personal recap emails
Community, connection, and culture as product advantages
Why we’re building case studies for every major event
Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.
Got questions or topics you want us to cover? Email us at [email protected]

If you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!

Connect with us
SixSides: sixsides.co
Book a call with Gavin: call.sixsides.co
Mitchell on Bluesky: mitchdav.is
Mitchell on LinkedIn: mitchdav
Gavin on LinkedIn: gavintye
Gavin on YouTube: gavintye1
SixSides on LinkedIn: sixsides
SixSides on X: sixsidesevents
SixSides on Bluesky: sixsides.co
SixSides on Youtube: sixsidesco
SixSides on Substack: sixsides
...more
57min
November 11, 202537: Live from Gavin's kitchen
In this episode, Mitch and Gavin are finally recording together in person from the Gold Coast – live from Gavin’s kitchen, no less. They dive into their huge week delivering the Volunteering WA conference, prep for Laracon AU, and share some honest lessons learned from the front lines of building SixSides.
Chapters
(00:00) - Intro and live from the Gold Coast
(01:22) - Volunteering WA recap: our first big conference
(04:05) - Fixing the iPhone photo upload bug (HEIC issue)
(06:30) - 629 photos and a working notifications system
(08:15) - Turning one event into 9 sales leads
(09:40) - Why we need a CRM now
(10:25) - Laracon AU prep and the 1,000 photo challenge
(13:00) - Repositioning SixSides as a community platform
(15:10) - New features: check-ins, better themes, notifications
(17:35) - SaaS pricing model vs per-event
(18:50) - SixSides goes international: Cambodia!
(20:00) - Founders Collective and structured networking
(21:30) - Gavin’s new podcast and wrapping up
In this episode, we cover:
Volunteering WA: what went right and what we learned
The emotional moment seeing SixSides on three massive screens
A weird iPhone bug with photo uploads and how we fixed it
How one event turned into nine real leads for 2026-2027
The magic of notifications and user momentum
The upcoming push at Laracon AU (and the 1,000 photo challenge)
Designing themes that don’t look amateur
Shipping check-in functionality just in time
Why we’re shifting towards a SaaS model instead of one-off events
Using events as marketing content and lead gen flywheels
Our first international simultaneous event use – in Cambodia!
When it's time to get a CRM
The future of SixSides as a community-building platform
Lessons from last year’s EventKit vs this year’s SixSides
Getting people to connect with structured networking prompts
Gavin’s new podcast: The Leap by the Founders Collective
Our upcoming conference as exhibitors (gulp, $$$)
Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.
Got questions or topics you want us to cover? Email us at [email protected]

If you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!

Connect with us
SixSides: sixsides.co
Book a call with Gavin: call.sixsides.co
Mitchell on Bluesky: mitchdav.is
Mitchell on LinkedIn: mitchdav
Gavin on LinkedIn: gavintye
Gavin on YouTube: gavintye1
SixSides on LinkedIn: sixsides
SixSides on X: sixsidesevents
SixSides on Bluesky: sixsides.co
SixSides on Youtube: sixsidesco
SixSides on Substack: sixsides
...more
24min
November 03, 202536: The day we lost $97K
In this episode, Mitchell and Gavin talk through their best month yet in podcast downloads, Gavin’s rapid expansion into multiple podcasts, and the final lead-up to the Volunteering WA event — including Mitch’s mad dash to polish features and release a build in time. They also reflect on a tough week of stress, miscommunication, and their first big disagreement as co-founders, and how they worked through it. Plus, there’s a deep dive into why traditional digital lead generation is losing effectiveness — and how in-person events might be the comeback story.
Links
Subscribe to the newsletter: sixsides.substack.com
Chapters
(00:00) - Intro
(00:43) - The Leap podcast launch
(03:41) - Podcast download growth
(05:59) - Volunteering WA prep
(07:26) - Juggling three major events this week
(09:46) - Last-minute app tweaks and release plans
(11:09) - Recap video design decisions
(13:06) - Photo timing, music, and recap video UX
(16:05) - Video formats for social media
(17:12) - Gavin’s on-the-ground plan for interviews in Perth
(19:01) - Hope for a smooth event rollout
(20:35) - The DocuSign debate
(22:29) - Business case writing for WorldShare
(25:08) - Streamlining the process with Fireflies
(26:06) - Sales learnings from recent calls
(28:52) - We didn’t get the grant
(31:16) - In-person lead gen is making a comeback
(33:37) - The case for businesses building community
(34:58) - SixSides vs online event platforms
(36:31) - Making content AI searchable
(38:06) - DealBuddi and LLM-ready SEO
(39:16) - Mitch and Gavin’s falling out (and how they resolved it)
(47:07) - Next week’s in-person catch-up in Brisbane
(48:09) - Recording plans for next week’s episode
(50:07) - Laracon AU volunteering and wrap-up
In this episode, we cover:
Celebrating the show’s best-ever month for downloads
Gavin’s new podcast series, The Leap, and upcoming guests
Preparing for Volunteering WA, Founders Collective, and WorldShare’s Cambodia event
Recap video functionality and design tweaks before release
Shifting lead generation from digital back to in-person
Building a business case for WorldShare and how it became a new playbook
Honing the SixSides value prop in real sales conversations
Reflecting on not getting the Ignite Ideas Grant
The emotional toll of juggling multiple businesses and responsibilities
How Mitch and Gavin handled their first real co-founder conflict
Behind the scenes of Gavin’s push for video interviews and content strategy
Why AI-written cold emails are losing their edge
SEO vs LLM optimisation and what they’re doing for visibility
Using SixSides as a live case study at Volunteering WA
The vision for helping regular businesses run community events
What’s next for the product roadmap post-event season
Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.
Got questions or topics you want us to cover? Email us at [email protected]

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Connect with us
SixSides: sixsides.co
Book a call with Gavin: call.sixsides.co
Mitchell on Bluesky: mitchdav.is
Mitchell on LinkedIn: mitchdav
Gavin on LinkedIn: gavintye
Gavin on YouTube: gavintye1
SixSides on LinkedIn: sixsides
SixSides on X: sixsidesevents
SixSides on Bluesky: sixsides.co
SixSides on Youtube: sixsidesco
SixSides on Substack: sixsides
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54min

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How many episodes does Our B2B SaaS Journey have?

The podcast currently has 45 episodes available.