In this episode of the Branding Your Business podcast, host Praise Santos McKenna dives into the magic of Flodesk automations (aka workflows) to help you save time and nurture your audience on autopilot. You’ll learn what automations are, explore key workflow ideas like welcome sequences, nurture series, event reminders, and re-engagement campaigns—and discover Flodesk’s latest Spring 2025 upgrades (segment exclusions, repeatable workflows, and date-specific delays).

By the end, you’ll be ready to set up your first automation, streamline your email marketing, and focus on what you do best: building brands you and your clients love.

Listen to past Email Series episodes:

Episode 1: ⁠⁠⁠⁠Why Every Brand Needs an Email List⁠⁠⁠⁠

Episode 2: ⁠⁠⁠⁠How to Get Your First 100 Subscribers⁠⁠⁠⁠

Episode 3: ⁠⁠⁠Build Your Email Sequence⁠⁠⁠

Episode 4: ⁠⁠Design on Brand Emails People Want to Open⁠⁠

Episode 5: ⁠Keeping Your Email List Engaged⁠

Episode 6: Emails that Sell

View the transcript from this episode ⁠⁠⁠⁠HERE⁠⁠⁠⁠.

Check out ⁠⁠⁠⁠comeplum.com/flodesk⁠⁠⁠⁠ to receive 50% off your Flodesk subscription + more resources!

Connect with Praise:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠⁠⁠⁠⁠⁠