Paul Higgins Podcast

667 - The Land-and-Expand Play


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You've landed a foothold in a big company, delivered a great project, the client loved it, so why are you still stuck in the same corner six months later winning the same small deals? In this episode, I break down why most consultants stay trapped in one department and how to turn a single project into an enterprise-wide engagement. I share how one Airtable consultant turned a $20,000 clinical trial tracking project at a top-three pharmaceutical company into a $200,000 transformation across three countries, all by making one strategic shift in how he treated his internal champion. If you've got a foothold in a big company and you're watching other consultants land the deals you should be winning, this is your playbook.

Resources and Links

  1. Apply for a Multiplier Call
  2. Previous episode: 666 - The partner trap
  3. Check out more episodes of the Paul Higgins Podcast
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Paul Higgins PodcastBy Paul Higgins

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