In this episode, Mitchell and Gavin deal with their first proper hater, reset their routines after a messy few weeks, unpack a six month marketing project for SixSides, and get into a surprisingly tense debate about whether AI is helping us work smarter or quietly making us lazier.

Links

• Community Builders Network on Skool

Chapters

• (00:00) - Intro x2

• Handling negative feedback from someone who does not believe in the SixSides vision
• Why the opportunity might be in the cracks that other people miss
• How moving house disrupted Gavin’s routines, habits, gym schedule, and focus
• Why new habits die easy, especially when your environment changes
• Mitch’s post-wedding fitness motivation struggles and the search for a new goal
• Pickleball, long walks, and finding achievable physical challenges
• Gavin juggling SixSides, DealBuddi, family revenue, house setup, sales, and lead generation
• The pressure of managing a team, delivering for the World Police and Fire Games, chasing customers, and exploring funding
• Planning a six month marketing project around community fundraising ideas
• Using research, interviews, webinars, podcasts, blog posts, LinkedIn content, and white papers as one connected marketing engine
• The SixSides community being set up on Skool
• Research projects for the engineering team across ticketing, event websites, and event registration
• Why the team paused coding for a week to research the market before building
• The new SixSides mobile app design, including native iOS patterns and liquid glass
• Reducing event organiser customisation so the app feels more cohesive
• Designing communities, events, explore flows, and future app navigation
• Preparing for the World Police and Fire Games timeline and internal testing window
• Offline mode research and why it may require a major rethink of the mobile app data layer
• Whether AI-generated research, code comments, LinkedIn posts, and internal communication can be trusted
• The difference between AI-generated work and AI-assisted thinking
• Why founders still need to slow down, think clearly, and care about quality

Got questions or topics you want us to cover? Email us at [email protected]

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Connect with us

• SixSides: sixsides.co
• Book a call with Gavin: call.sixsides.co
• Mitchell on Bluesky: mitchdav.is
• Mitchell on LinkedIn: mitchdav
• Gavin on LinkedIn: gavintye
• Gavin on YouTube: gavintye1
• SixSides on LinkedIn: sixsides
• SixSides on X: sixsidesevents
• SixSides on Bluesky: sixsides.co
• SixSides on Youtube: sixsidesco
• SixSides on Substack: sixsides