Today I’m talking about interviewing your dream clients. If you have never heard of a dream client interview or you’ve never done one before, it may seem like a weird idea, but it is a great way to interview people who you want to work with and get an idea of what they are looking for in your service or product. Today we’re going to cover why interviewing your dream clients is good for your business, the basics of interviewing, writing questions that get to the point and give you what you need, getting ready for the interview, conducting it, and what you should do once it’s over.

Topics Discussed:

• Why interviewing your dream clients is good for your business
• The basics of interviewing
• Writing questions that get to the point and give you what you need
• How to prepare for the interview
• Conducting dream client interviews to get the most out of them
• What you should do after the interview is over

Resources Discussed:

• Acuity Scheduling
• Zoom

Action Steps:

1. Make a list of past clients and people you know that you would like to interview
2. Create a list of questions to ask
3. Send an email explaining what you’re doing and asking for their help

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Elevate Your Practice is hosted by Samantha Mabe of Lemon and the Sea