When Amanda Miller Littlejohn was on maternity leave from her journalism job after the birth of her first son in 2008, she was told that she and several other writers were being laid off. Instead of panicking, she decided that this was the perfect opportunity for her to strike on her own and create her own business. The first step was to determine what she was good at, how she could package it, and how to offer it as a service. Her PR agency was born.

Today her business has evolved to her coaching individuals on personal branding, and helping them discover their own gifts and package their genius.

On this episode, you'll learn:

How to find your clients and reach out to themDetermining the needs of your clients and making an emotional connectionHow to package your genius3 Tips for building your personal brandGetting clear on who you are and what you want to be known forWhen it may be time to shift your messageThe importance of taking a moment to stop and celebrate your selfHaving the audacity to follow your dreamsEnjoy, and thank you for listening! And hey, if you love it, please leave us a review!

Show notes, links, contacts and resources for this episode may be found at http://elaynefluker.com/podcast/

[Music: "Someone Else's Memories" by Revolution Void]

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