Sign up to save your podcasts
Or
Share 7. Because People Want to Learn from You
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
7. Because People Want to Learn from You
"Customers aren’t looking for reps to anticipate, or 'discover,' needs
they already know they have, but rather to teach them about
opportunities to make or save money that they didn’t even know were possible"
In today's episode of "Your Business Needs A Podcast," Jay Lee discusses the importance of teaching in the sales process, drawing from insights in "The Challenger Sale" by Matthew Dixon. He highlights the value of podcasting for businesses, emphasizing the significant percentage of people who listen to podcasts to learn something new. Join us to learn why your business needs a podcast and how it can benefit from sharing expertise and knowledge with your audience.
"Your Business Needs a Podcast" is a Provision Podcast production. We help businesses amplify their brand's voice through podcasting:
View all episodes
By Provision Podcast Production"Customers aren’t looking for reps to anticipate, or 'discover,' needs
they already know they have, but rather to teach them about
opportunities to make or save money that they didn’t even know were possible"
In today's episode of "Your Business Needs A Podcast," Jay Lee discusses the importance of teaching in the sales process, drawing from insights in "The Challenger Sale" by Matthew Dixon. He highlights the value of podcasting for businesses, emphasizing the significant percentage of people who listen to podcasts to learn something new. Join us to learn why your business needs a podcast and how it can benefit from sharing expertise and knowledge with your audience.
"Your Business Needs a Podcast" is a Provision Podcast production. We help businesses amplify their brand's voice through podcasting: