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7 Effective Merchandising Strategies To Grow Sales & Shopper Loyalty, Mat Brogie With Repsly
This episode's FREE downloadable guide
Real shopper loyalty is earned not found on plastic cards. Your brand’s real strength is its ability to convert casual customers into brand ambassadors.
CLICK HERE TO DOWNLOAD YOUR FREE STRATEGIC GUIDE: Merchandising Checklist To Grow Sales and Shopper Loyalty
Effective merchandising is the key to growing sales and profits by getting your brand into the hands of more shoppers. Your merchandising strategy is an extension of your brand - the first impression shoppers make.
This week I had an opportunity focus on a topic that is near and dear to all of you - merchandising. I spoke with an expert who works with thousands of companies and their merchandisers. This week I spoke with Mat Brogie. Mat is the COO of Repsly, a company with a creative solution to help brands drive sales at retail.
Last week we discussed the importance of having your branding extend beyond the package as well as the importance of a strong collaborative relationship with your retailer partners. This week the focus is on putting that into action. Shoppers can’t buy what they can’t find. Effective merchandising is the key to sustainable sales growth and getting your products into the hands of more shoppers.
Effective merchandising is the key to growing sales and profits by getting your brand into the hands of more shoppers. Shoppers can’t buy what they can’t find. Your merchandising strategy is an extension of your brand. It’s the first impression most shoppers have of your brand - show them the value in your product and give them a reason to buy it.
Retailer shelves are crowded and sometimes confusing. Consumers want shopping to be easy and straightforward. They don’t appreciate having to hunt-and-peck for products. Your merchandising helps the retailer drive sales and profits by highlighting your brand. Learn strategies brands should use to standout on a crowded shelf.
Here's Mat Brogie from Repsly
Want an unfair competitive advantage? Take the 30 Days To Prosperity Challenge to master the brand-building skills and strategies required to give your brand a substantial and sustainable competitive edge. Stop Using the same cookie-cutter tactics your competitors rely on. RetailSolved.com/30daychallenge
FREE Trade Promotion ROI Calculator:
RetailSolved.com/PromotionROI
Download the show notes here:
RetailSolved.com/session7
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By Daniel Lohman
5
2222 ratings
This episode's FREE downloadable guide
Real shopper loyalty is earned not found on plastic cards. Your brand’s real strength is its ability to convert casual customers into brand ambassadors.
CLICK HERE TO DOWNLOAD YOUR FREE STRATEGIC GUIDE: Merchandising Checklist To Grow Sales and Shopper Loyalty
Effective merchandising is the key to growing sales and profits by getting your brand into the hands of more shoppers. Your merchandising strategy is an extension of your brand - the first impression shoppers make.
This week I had an opportunity focus on a topic that is near and dear to all of you - merchandising. I spoke with an expert who works with thousands of companies and their merchandisers. This week I spoke with Mat Brogie. Mat is the COO of Repsly, a company with a creative solution to help brands drive sales at retail.
Last week we discussed the importance of having your branding extend beyond the package as well as the importance of a strong collaborative relationship with your retailer partners. This week the focus is on putting that into action. Shoppers can’t buy what they can’t find. Effective merchandising is the key to sustainable sales growth and getting your products into the hands of more shoppers.
Effective merchandising is the key to growing sales and profits by getting your brand into the hands of more shoppers. Shoppers can’t buy what they can’t find. Your merchandising strategy is an extension of your brand. It’s the first impression most shoppers have of your brand - show them the value in your product and give them a reason to buy it.
Retailer shelves are crowded and sometimes confusing. Consumers want shopping to be easy and straightforward. They don’t appreciate having to hunt-and-peck for products. Your merchandising helps the retailer drive sales and profits by highlighting your brand. Learn strategies brands should use to standout on a crowded shelf.
Here's Mat Brogie from Repsly
Want an unfair competitive advantage? Take the 30 Days To Prosperity Challenge to master the brand-building skills and strategies required to give your brand a substantial and sustainable competitive edge. Stop Using the same cookie-cutter tactics your competitors rely on. RetailSolved.com/30daychallenge
FREE Trade Promotion ROI Calculator:
RetailSolved.com/PromotionROI
Download the show notes here:
RetailSolved.com/session7