B2B Marketing Asia

7) How Electrolux Better Understands Its Customers - Interview with Chad Sotelo


Listen Later

Episode 7 with Joe Escobedo -  Interview with Chad Sotelo, GM of Electrolux Philippines. 

Electrolux, a leading global appliance manufacturer, launches subscription-based access to Service Tips application powered by Mize, to Independent service providers.

The increasing pace of change in the global market for household appliances stems from a number of trends such as increased consumer power, digitalization, sustainability, consolidation and a growing middle class. These changes are placing demands on investments and economies of scale, but also open up major opportunities.

Electrolux shapes living for the better by reinventing taste, care and well-being experiences, making life more enjoyable and sustainable for millions of people.

#ElectroluxGM

#UnderstandYourCustomer
#JoeEscobedo

ABOUT JOE ESCOBEDO

Joe conducts regular educational workshops and trainings and is available for speaking engagements on the topics of content strategy / marketing, social selling, personal branding and media relations. 

SUBSCRIBE to get practical marketing, sales and branding tips: 

Website

Follow me on LinkedIn!


...more
View all episodesView all episodes
Download on the App Store

B2B Marketing AsiaBy Joe Escobedo