June 22, 2021

#7 Mano Mano - Amandine Durr, Product Director

18 minutes

ðŸ› On this episode of Conversation: CX, Amandine Durr shares her best advice for understanding digital shoppers and tailoring the experience to best meet their needs:

Always collect data from page views, clicks, and user habits.

Conduct user research for your vertical as needs vary by industry.

Donâ€™t forget to analyze all support interactions such as chat exchanges.

Amandine Durr is the Product Director at European home-improvement company ManoMano. ManoMano is a long time iAdvize customer that has utilized a conversational strategy to provide vital pre and post-sales support for site visitors and seen major results.Â

Find more information on this interview at: conversation.iadvize.com/en/amandine-durr-manomano

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Chris Parsons, Home Hardware: conversation.iadvize.com/en/chris-parsons-home-hardware

Claudio Baptista, GoPro: conversation.iadvize.com/en/claudio-baptista-gopro

Jeannie Walters, CX Investigators: conversation.iadvize.com/en/jeannie-walters-experience-investigators

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June 22, 2021

#7 Mano Mano - Amandine Durr, Product Director

18 minutes

ðŸ› On this episode of Conversation: CX, Amandine Durr shares her best advice for understanding digital shoppers and tailoring the experience to best meet their needs:

Always collect data from page views, clicks, and user habits.