How do you talk to someone who thinks that vaccinations cause autism or Covid doesn't exist? Spoiler alert: not by calling them stupid or beating them into submission with data. In this intriguing discussion with the Chief Narrative Officer of Odd Duck, I get a first-hand walkthrough of how we can combat mis- and disinformation by first recognizing the shared humanity of the people we're talking to. Being data-driven isn't just about the data. It's also about the stories we tell with that data. 

Josh Gryniewicz is the founder and Chief Narrative Officer of Odd Duck at oddduck.io. He shares many resources throughout the episode:

Read more about what misinformation is and how we can manage it in a  "Post-Truth" world. 

Learn the Art of Data-Driven Story Building. 

Explore the work of Renee Diresta.

Read Josh's recommended book, "You Are Here" by Whitney Phillips and Ryan Milner

Check out Dr. Rhea Boyd.