Process to Profitability

70 | Launching Your Website


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Today I’m talking about launching your website. If you’ve been tuning in over the past several weeks, I’ve talked about designing a strategic website including your navigation, home page, about page, portfolio, sales page, and contact page to cover everything you need to build a website that helps your business to thrive. Now it’s time to talk about launching that website you’ve built. This is the way that I help my clients prepare for a launch and get their website into the world. This episode will be helpful if you’re working with a designer or designing a website yourself and you’re ready to launch in a way that helps your business to grow.

Topics Discussed:

  • Building excitement for your website launch
  • Finding cheerleaders to help promote your new design
  • Finalizing the design of your website
  • Why you need to test your website before launch and what to look at
  • Preparing for your website launch
  • What you should do after your website launches

Resources Discussed:

  • Screenfly
  • Buzzing Creatives
  • Conducting a UX Test

Action Steps:

  1. Make a list of potential cheerleaders
  2. Create graphics to share when you launch your website
  3. Collect information about your current domain and host, including username and password, so it’s in one place.

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Process to ProfitabilityBy Samantha Mabe

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