In this episode of “The Daily Author”, our guest Joey Cofone is the founder of Baron Fig, which designs tools for thinkers.

We discussed that there are many journals on the market, but Baron Fig targets a specific segment: people who value quality and functionality.

We cover that he published a book titled The Laws of Creativity. The book is not about teaching people new things but reminding them of what they already know and how to tap back into their creativity.

He shares how he leveraged his own business rolodex of contacts and customers to market the book.

Please enjoy!

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