Let's Get Data-Driven

71 - ZERO-PARTY Data vs. FIRST-PARTY Data vs. THIRD-PARTY Data


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What is zero-party data, how is it different from first-party data and third-party data, where does second-party data fit in (and how does it not?) and why you should even care about or use any of this.

Read the transcript here.

Check out episode 33 here.

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Read this as a transcript over on the blog.

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Let's Get Data-DrivenBy Lanie Lamarre from OMGrowth

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