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What if chasing growth was silently killing your business?

In this candid and high-impact episode, Joey Pinz sits down with Rick Murphy, the founder of Cogent Growth Partners and a veteran of over 200 M&A deals in the tech sector. Rick opens up about his personal transformation—losing 60+ pounds—and ties it directly to the mindset needed for sustainable business growth.

They dive deep into what Rick calls “Top Line Disease,” a common but costly obsession with revenue at the expense of profitability. He breaks down the symptoms like “Staff Infection” (overpaid, underperforming teams) and “Credit Line Addiction” (debt-fueled operations) — and offers powerful insights on curing them.

🎯 Top 3 Takeaways:

• 🩺 Why growing your revenue doesn't mean growing your value
• 🔍 What ad backs, deferred revenue, and proper GAAP really mean
• 💡 Why every business should always be ready for a liquidity event

Whether you’re a founder, buyer, or scaling operator, this episode delivers vital financial clarity.

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Join us for enlightening discussions that spark growth and exploration. 

Hosted by Joey Pinz, this Discipline Conversations Podcast offers insights and inspiration.

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🎵 Music by Tom Izzo: @wahlsinger  https://tomizzomusic.com  

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