What kind of leader thrives when the rules keep changing—and the pressure to “do it all” never lets up? Katie Nelson, founder of Sales UpRising and known as The Sales Catalyst, shares a grounded, energizing take on modern leadership. With 25 years of experience and over $150 million in sales, Katie believes that sales isn't just for the few—it's a skill anyone can master. She’s helped hundreds of solopreneurs and small business owners turn their ideas into six-figure success stories.

In this conversation, she challenges outdated leadership norms, makes a case for unplugging, and offers a fresh lens on what it means to show up intentionally in business. Whether you’re an accidental leader or building your legacy purposefully, Katie’s insight will leave you rethinking how you lead, sell, and serve.

Sales Roots & Entrepreneurial Grit

• Katie’s upbringing shaped her passion for sales and entrepreneurship
• Founded Sales UpRising to help solopreneurs grow
• Believes “Cash flow is oxygen” to any business
• Strong advocate for personal, analog customer connections

Becoming a Leader

• Rose to leadership through performance, not pursuit
• Early influences: sports, church, and servant-minded mentors
• Leadership often starts long before we recognize it
• Servant leadership is foundational—not just a trend

Habits & Profit Priorities

• Habits drive leadership and business success
• Tools like Profit First and Atomic Habits shaped her approach
• Leaders must prioritize their well-being
• Pay yourself first—it’s not optional, it’s essential

Old vs. New Leadership Styles

• Leadership is shifting from authority to empathy
• Younger generations expect flexibility and authenticity
• Legacy models are being challenged by collaborative approaches
• Adaptability is the modern leader’s superpower

Remote Work & Leading with Intention

• Remote work showed us how differently people thrive
• Daily unplugging is a must in a noisy world
• Leaders often neglect their own needs
• Knowing yourself is the key to sustainable leadership

 Key Quotes:

“Cash flow is oxygen—without it, your business can’t breathe.” - Katie Nelson

“If you don’t plan what to do with your time, that time disappears.” - Katie Nelson

Book a Strategy Call with Denis https://app.leadingchangepartners.com/widget/bookings/callwithdenisgianoutsos

The 10 Proven Ways to Lead and Thrive in Today's World 

Executive Guide Featuring 10 Key Themes and 42 Strategic Insights from Worldwide Leaders 

https://crm.leadingchangepartners.com/10-ways-to-lead 

Connect with Katie:

Website: https://salesuprising.com/ 

Facebook: http://www.facebook.com/salesuprising 

LinkedIn: https://www.linkedin.com/in/thesalescatalyst/ 

Connect with Denis:

Email: [email protected]

Website: www.LeadingChangePartners.com 

Facebook  : https://www.facebook.com/denisgianoutsos 

LinkedIn: https://www.linkedin.com/in/denisgianoutsos/ 

Instagram: https://www.instagram.com/leadershipischanging/ 

YouTube Channel: https://www.youtube.com/@DenisGianoutsos