What does it take to build a thriving company from the living room floor, overcome personal and professional upheaval, and stay ahead in a rapidly evolving world? Let's talk about how to stay ahead and adaptable as entrepreneurs. 

Our guest today, Beth Rohani, CEO of Ameritex Movers and a first-generation Iranian-American entrepreneur, has the answers. Beth shares her unlikely journey into entrepreneurship, her evolution from media hopeful to process-driven business leader, and the highs and lows of growing a successful moving company in Texas.

Together, we dive into:

• The power of relationships and core values in business
• How COVID and technology forced her to rebuild and reimagine her company
• The emotional challenges of divorce, loss, and leadership
• Why adaptability and resilience are non-negotiable in today’s business climate
• Her personal transformation through self-discovery, mastermind groups, and redefining success

🧠 What You'll Learn

• Why creating systems early in your business is critical
• How AI is changing the customer experience (and what to do about it)
• The importance of evolving your mindset as fast as your business
• How to lead with empathy without losing efficiency
• What it really means to live in the present and define success on your terms

🔗 Connect with Beth Rohani

• 💼 Website: ameritexmovers.com
• 📱 LinkedIn: Beth Rohani

🧾 Resources & Mentions

• Gathering the Kings (Mastermind group)
• Book: Leaders Eat Last by Simon Sinek
• Ameritex’s Vision: “Humans Helping Humans”

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