The LinkedIn algorithm changed, and the tactics most people still rely on are quietly costing them reach. In this episode, Nancy and I break down what LinkedIn actually rewards now, and what coaches, consultants, and service professionals should do differently starting this week.

Here is what we get into:

• Why the old game of perfect timing and "comment below" is fading
• Why saves are becoming more valuable than likes
• How your first 50 words tell LinkedIn who your content is for
• The four content types that build real authority instead of chasing vanity metrics
• The simple shift from posting more to posting with clarity

The big takeaway is that you do not need to become an influencer. You need to be recognizable for solving one specific problem for one specific audience.

Curious where you stand right now? We built a free LinkedIn Scorecard that takes about three minutes and shows your place on the thought leadership scale, plus what to fix first. Take it here: LinkedIn Thought Leader Scorecard | Expert Content Society

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