<p>The craft beer segment has been growing steadily with smart retailers devoting more cooler space to local favorites. On this episode, we talk with Virginia's Port City Brewing Company about growing sales through clever marketing and community engagement.</p> <p> </p>

The craft beer segment has been growing steadily with smart retailers devoting more cooler space to local favorites. On this episode, we talk with Virginia's Port City Brewing Company about growing sales through clever marketing and community engagement.

#77 Getting Crafty with Beer Sales

Whether it's for food, fuel, drinks or snacks — about half of the U.S. population is at a convenience store every day.  We sell 80% of the country's fuel and we are 4% of the total U.S. economy. We'll talk about what we see at stores — and what the future may hold — as long as it's convenient.

Business

Marketing

Management

Whether it's for food, fuel, drinks or snacks — about half of the U.S. population is at a convenience store every day. We sell 80% of the country's fuel and we are 4% of the total U.S. economy. We'll talk about what we see at stores — and what the future may hold — as long as it's convenient.

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#77 Getting Crafty with Beer Sales

#77 Getting Crafty with Beer Sales

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