Six Figure Systems

77. Stop Guessing: How to Reverse Engineer a $10K Month


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In this refreshingly honest episode of Six Figure Systems, Chontelle shares a personal health update that surprisingly mirrors the exact formula needed to grow a successful e-commerce business.

After realising that weight loss was easier when it became a numbers game, calories in versus calories out, she draws the same comparison to business growth. Turns out, growing an online store isn’t about doing all the things. It’s about understanding which metrics matter, knowing your starting point, and measuring what moves the needle.

Chontelle breaks down the only three numbers that matter when scaling your sales: traffic, conversion rate, and average order value and how to reverse-engineer your way to consistent $10k months using a simple (but powerful) equation.

This episode is packed with practical advice, relatable real-life examples, and a reminder that it doesn’t have to feel so hard. If you’ve been spinning your wheels and getting nowhere, this is your sign to pause, focus, and choose ONE metric to improve first.

In this episode, you’ll learn:

  • Why tracking your sales alone is keeping you stuck
  • How to reverse-engineer your monthly revenue goal
  • The formula to calculate how much website traffic you actually need
  • Simple strategies to improve your conversion rate, traffic or AOV — without doing more
  • The importance of benchmarking before changing anything
  • Why data (not emotions) should drive your decisions
  • If you’re tired of guessing, overwhelmed by your to-do list, and wondering why the sales aren’t flowing, this episode will give you clarity and a clear path forward.

    🎧 Tune in now for a no-fluff chat that might just be your lightbulb moment.

    Links to Connect with Chontelle

    Website: https://www.chontellefossey.com/

    Instagram: https://www.instagram.com/chontellefossey/

     

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    Six Figure SystemsBy Chontelle Fossey